Catching up with the Union LA honcho at the collective’s Art Basel Miami installation.
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“You gotta get used to it, otherwise you’re gonna get eaten alive. You gotta move fast.”
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The BMXer talks JAY-Z’s name drop, Dave Mirra’s legacy and putting on for Queens.
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“It’s the power of the Internet, for sure. The power of a strong brand and just consistency.”
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The co-founder even gives away his plug on the Roc-A-Fella Air Force 1.
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The creative also speaks on Awake NY and even his first brand, Absurd.
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The entrepreneurs explain the art and hustle of the flip.
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The comics talk about working with Kanye, cooking for Gunplay, and sneaking Jim Jones past the Hip-Hop Police.
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The reclusive art director opens up about his creative career path.
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The rapper explains how Aaron Bondaroff gave him his moniker, meeting Skepta, and his Transatlantic appeal.
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