Presented by
Corona® Extra
Powered by Corona® Extra, 54 Ultra, duendita, FiFi Zhang, dreamcastmoe, and Planta Industrial delivered standout sets for a packed house.
Presented by
Lexus
Guests were able to check out the collaborative capsule as well as a custom 2024 Lexus GX 550 Malbon Edition.
Presented by
Veuve Clicquot
Off-White™ returns, classics re-emerge and the parties in between it all, including a special picnic hosted by Veuve Clicquot and Simon Porte Jacquemus.
Presented by
Champion
Celebrating Hypebeast’s 20th anniversary with interactive workshops, displays and more.
Presented by
Michelob ULTRA
Featuring a quarter zip, polo, and other bespoke pieces, the collection seamlessly blends performance with refined style.
Presented by
Lenovo and Intel
@mayaontheinternet and @BeepyBella welcome guests into an immersive space where beauty, identity and AI collide.
Presented by
Toki Whisky
TOKI-O Nights gave a glimpse into izakaya culture, fusing food and music for a one-of-a-kind experience.
Presented by
Zalando
With an archival exhibition, party, and panel talk with Mr. Hilfiger himself.
Presented by
Michelob ULTRA
Guests scored limited-edition jerseys, customizable on-site at The Hypebeast Kit Bar.
The event doubled as a showcase for Swatch’s Scubaqua watch, blending product and performance seamlessly.
Presented by
PARCO
Highlighting traditional character “Darasuke,” riding a skateboard through the city streets while wearing specially designed sneakers.
Presented by
Tequila Don Julio
Por Amor: An Immersive Tasting Experience gave guests a glimpse into the story behind Don Julio González and his aged expressions of tequila.
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