Explore Brazil
The new collection translates the aesthetics and identity of Brazilian supporters into streetwear.
Designers Pedro Andrade and Paula Kim are set to elevate Brazilian fashion on the global stage with their “The Tree is Your Spine” collection.
The eco-conscious design integrates existing vegetation and utilizes sustainable BTC bricks made from local Cerrado clay.
Bringing organic warmth and color to heavy industrial materials like stainless steel and concrete.
Open to 4000 public attendees, the first-of-its kind presentation from Pedro Andrade’s brand brought the football-inspired collection to life in an immersive setting.
Presented by
Carnan
The Belmond Hotel pays homage to Brazilian culture and the city of Rio de Janeiro.
Transformative works by 34 artists as part of the biennial Panorama of Brazilian Art.
Presented by
Juice Monster
Taking Hypebeast along to tour his favorite hang-out spots and diverse nightlife spaces.
Presented by
Ipiranga
Brazilian fashion collective and fuel company partner to redefine national identity and celebrate street culture.
Presented by
Piet
Inspired by graffiti removal and peeling walls of São Paulo.
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