BWGH for PUMA 2014 Capsule Collection Preview
PUMA Top 100
German Sportswear Company
Profile
Description
PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections
When we interviewed David Obadia earlier this year, he rather bluntly announced forthcoming
Rising to the top of the table on the backs of a resurgent Aaron Ramsey, Santi Cazorla, Theo
After a highly successful week-long opening in the heart of Paris, Kith’s “Coat of Arms” pop-up
Following last fall’s collaborative Reebok Pump Fury, Tokyo sneaker mainstay atmos has teamed up
PUMA’s TAKUMI line has gone all-in for the upcoming Chinese New Year with its premium “Year of the
Inspired by an ideology of unity and the brand’s own “Just Us” philosophy, Kith’s “Coat of Arms”
David Obadia, one of the two founders behind Brooklyn We Go Hard, has seen the brand emerge from
After some stellar collaborative colorways, it looks like the PUMA Blaze of Glory is going to be
PUMA Bring in Thierry Henry, Marco Reus, Cesc Fabregas & Mario Balotelli to Launch the evoPOWER 1 FG
With recent news of Mario Balotelli’s sponsorship deal with PUMA surfacing recently, the German
First introduced via a rather casual post on Ronnie Fieg’s Instagram account, the designer’s newest
PUMA expands within its adaptive running division releasing the second iteration to its Mobium
Joining forces once more with PUMA, Ronnie Fieg has released a preview of his Disc Blaze Lite “Coat
