CLOT is a streetwear label and lifestyle brand founded by Edison Chen and Kevin Poon, aimed the bridge Eastern and Western culture. The brand is active in doing collaboration and crossover with international brands like Disney, Nike, and Coca-cola. Their business has expanded into four brick and mortar stores, and select shops under Clot ‘Juice’, which has hosted events for Adidas, Visvim, Vans, and pop-up stores for Stussy, Hood By Air and more.
Aside from fashion, CLOT has forayed into music, culture and design, collaborating with many high profile brands such as Converse, visvim, Head Porter, adidas, and Coach. In 2006, CLOT’s Poon and Chen helped bring Kanye West to Hong Kong, CLOT being the sponsor for the Asian leg of the “Touch the Sky” tour, with West visiting Hong Kong as his only Asian stop.
CLOT has also collaborated with Nike on the “Kiss of Death” sneaker, marking the sportswear giant’s first collaboration with a Hong Kong label, coming with more crossover on the favourite Nike sneakers like Vapormax, Air Max 1, and so on.