Profile

Founded May 13, 2006
Headquarters Boston, MA, United States

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Description

Bodega is a Boston-based streetwear boutique that was founded by Dan Natola, Oliver Mak and Jay Gordon. Widely recognized as one of the top sneaker boutiques in the world and as having put Boston on the streetwear map, Bodega saw a meteoric rise from its inception despite the absence of any marketing or advertising. Bodega had secured a deal to carry limited edition releases from Nike, and attained Nike’s Tier Zero status after a mere two years. First collaborating with Converse on a sneaker release, Bodega was involved in seven projects between 2007 and 2008, including redesigns of the Reebok Pump Omni Lite, the Puma Sky Hi, and the adidas ZX running shoe. Bodega released its own apparel line in 2012, which has since seen collaborations with C.E and Fred Perry.
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Latest Collections

Agenda Long Beach: Bodega 2013 Spring/Summer Preview
Fashion

Agenda Long Beach: Bodega 2013 Spring/Summer Preview

Heralded Boston retailer Bodega recently offered up a preview of its Spring/Summer 2013 in-house

Bodega 2012 Spring/Summer Lookbook
Fashion

Bodega 2012 Spring/Summer Lookbook

With the brand’s Spring/Summer 2012 collection set to debut over the weekend, Boston’s own Bodega


Bodega x Shwood "The Bushmills" Sunglasses
Fashion

Bodega x Shwood "The Bushmills" Sunglasses

Just in time for St. Patrick’s Day, Shwood has linked up with Boston’s Bodega and Bushmills Irish

Bodega x New Balance ML581
Footwear Fashion

Bodega x New Balance ML581

The latest New Balance collaboration series finds the ML581 trail shoe at the center of four

Bodega x Saucony 2012 Spring Elite Master Control
Footwear Fashion

Bodega x Saucony 2012 Spring Elite Master Control

New from Saucony and American boutique Bodega is this Spring Elite Master Control sneaker for 2012.

Bodega, mita Sneakers, 24 Kilates & Kasina x New Balance ML581 Collection
Footwear Fashion

Bodega, mita Sneakers, 24 Kilates & Kasina x New Balance ML581 Collection

New Balance has lined up a series of retailer collaborations, including Bodega from Boston, 24

2011 Fall/Winter Collections by Bodega
Fashion

2011 Fall/Winter Collections by Bodega

Boston retail institution Bodega prepares for Fall/Winter 2011 with a stylish and nostalgic

Bodega x Saucony Grid 9000 Pack
Footwear Fashion

Bodega x Saucony Grid 9000 Pack

Reworking the classic 1994 Grid 9000, Boston retailer Bodega transforms this athletic sneaker from

Bodega x Gravis A-Frame Backpack
Fashion

Bodega x Gravis A-Frame Backpack

Boston-based retailer Bodega and skate company Gravis introduce a modern A-Frame backpack for

Bodega x Saucony Elite Master Control
Footwear Fashion

Bodega x Saucony Elite Master Control

A line usually reserved only for the Japanese market, Saucony Elite makes inroads into the

Bodega x Reebok Night Sky "Nappy Dugouts"
Footwear Fashion

Bodega x Reebok Night Sky "Nappy Dugouts"

Bodega and Reebok are at it again, and this time they’ve chosen to put a campy twist on the

Bodega x Greg Lamarche "Pop-Up Shop" @ The Fourth Wall Project

Bodega x Greg Lamarche "Pop-Up Shop" @ The Fourth Wall Project

Artist and designer Greg Lamarche teams up with both Bodega and The Fourth Wall Project for a

 

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