ASICS

ASICS Top 10

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Industries
Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

ASICS Gel-Yeti Indy Boots
Footwear Fashion

ASICS Gel-Yeti Indy Boots

The interesting ASICS Gel-Yeti Indy boots reappear for this fall season in a new light brown

atmos x ASICS GEL LYTE III
Footwear Fashion

atmos x ASICS GEL LYTE III

atmos and ASICS lock horns this fall with a new colorway of the GEL-LYTE III. The GEL LYTE III has


ASICS Aaron MT RCV
Footwear Fashion

ASICS Aaron MT RCV

Despite the strong running background from ASICS, the brand is not without its own assortment of

ASICS 2011 Summer Gel Lyte III
Footwear Fashion

ASICS 2011 Summer Gel Lyte III

A new colorway in ASICS’s almighty Gel Lyte III arrives for Summer 2011. Although the color

Ronnie Fieg x ASICS GEL-LYTE III "Mint Leaf"
Footwear Fashion

Ronnie Fieg x ASICS GEL-LYTE III "Mint Leaf"

Ronnie Fieg presents yet another collaboration with ASICS on his personal favorite, GEL-LYTE

Sneakersnstuff x ASICS GT II
Footwear Fashion

Sneakersnstuff x ASICS GT II

Sneakersnstuff teams up with ASICS to present a new colorway of the brand’s iconic GT II

Ronnie Fieg x ASICS GT II "Ultra Marine"
Footwear Fashion

Ronnie Fieg x ASICS GT II "Ultra Marine"

Following an initial look earlier in the month, Ronnie Fieg announces a release date for his

Ronnie Fieg x ASICS "Ultra Marine" GT II
Footwear Fashion

Ronnie Fieg x ASICS "Ultra Marine" GT II

Ronnie Fieg officially presents his latest creation with ASICS: the “Ultra Marine” GT II. He

Zillion x Asics Gel Lyte III
Footwear Fashion

Zillion x Asics Gel Lyte III

Tokyo-based David Guarino applies his penchant for cultural consulting and product design

Ronnie Fieg x ASICS GT II Teaser
Footwear Fashion

Ronnie Fieg x ASICS GT II Teaser

Ronnie Fieg drops a teaser into an upcoming ASICS collaboration. Having worked extensively on

GETTRY x ASICS DOUBLE CLUTCH MIL
Footwear Fashion

GETTRY x ASICS DOUBLE CLUTCH MIL

GETTRY partner with ASICS once again to create the following custom version of the DOUBLE

Asics Gel Saga II
Footwear Fashion

Asics Gel Saga II

Asics brings back its Gel Saga II after years of waiting. The classic runner is a nice change

 

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