ASICS

ASICS Top 10

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Industries
Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

ASICS 2015 Spring/Summer GEL-Lyte V JD Sports Exclusives
Footwear

ASICS 2015 Spring/Summer GEL-Lyte V JD Sports Exclusives

For its latest set of exclusives, the UK’s JD Sports has linked up with ASICS to offer GEL-Lyte V

ASICS GEL-Lyte III "Crane"
Footwear

ASICS GEL-Lyte III "Crane"

From the new “Crane & Turtle” pack from ASICS is the GEL-Lyte III in Light Gray/White,


ASICS GEL-Lyte V Soft Grey/Hyacinth Violet
Footwear

ASICS GEL-Lyte V Soft Grey/Hyacinth Violet

ASICS’ highly-favored GEL-Lyte V silhouette arrives here in yet another fresh iteration, showing up

ASICS GT-II Light Grey/Off White
Footwear

ASICS GT-II Light Grey/Off White

ASICS follows up the “White” and “Green Ash” releases with yet another colorway of its

ASICS GEL-Sight Black/Orange/White
Footwear

ASICS GEL-Sight Black/Orange/White

At the 1992 Olympics in Barcelona, the Japanese national team took home the bronze medal in

A First Look at the Footpatrol x ASICS Tiger Gel Kayano Trainer "Storm"
Footwear

A First Look at the Footpatrol x ASICS Tiger Gel Kayano Trainer "Storm"

Footpatrol and ASICS Tiger have collaborated once again for a Spring 2015 iteration of the Gel

ASICS GEL-Lyte V Dark Blue/Light Grey
Footwear

ASICS GEL-Lyte V Dark Blue/Light Grey

Heavily favored yet somewhat rare compared to its predecessors, here ASICS delivers yet another

monkey time x ASICS 2015 GEL-Lyte V
Footwear

monkey time x ASICS 2015 GEL-Lyte V

Japanese imprint monkey time continues to roll out a slew of seasonal offerings, this time in the

ASICS GEL Kayano Trainer Orange/Purple
Footwear

ASICS GEL Kayano Trainer Orange/Purple

ASICS unveils a new GEL Kayano Trainer in an orange and purple iteration. Sporting a breathable

ASICS GEL-Lyte III White/Black
Footwear

ASICS GEL-Lyte III White/Black

As the weather warms up, ASICS draws on the springtime aura for inspiration. Here we find the brand

ASICS GEL Epirus "Black/Orange"
Footwear

ASICS GEL Epirus "Black/Orange"

Check out the new colorway for ASICS GEL Epirus, in “Black/Orange” just in time for spring. The

ASICS Tiger GEL-Lyte III & GEL Saga "Summer Kite" Pack
Footwear

ASICS Tiger GEL-Lyte III & GEL Saga "Summer Kite" Pack

Take a look at ASICS Tiger’s new collection of GEL-Lyte III and GEL Sagas in the “Summer Kite”

 

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