ALIFE 2014 Spring/Summer “The Daisy Capsule” Collection
Alife
Profile
Description
Prominent street and skatewear brand Alife was founded in 1999 in New York, by four friends -- Arnaud Delecolle, Tony Arcabascio, Tammy Brainard and Rob Cristofaro. One of their main reasons in teaming up was to “fill a void of creativity in New York” at that time, and to share their niche, creative lifestyle with a broader audience. Originally a creative workshop based in Manhattan’s Orchard Street, Alife’s innovative designs and forward-thinking products propelled them into an internationally renowned streetwear clothing brand and boutique. The name of the brand came up from the idea of bringing an inanimate object to life, or infusing hype into a product. Alife has collaborated with other companies such as Nike, Reebok, adidas, New Balance, Saucony, Timberland, ASICS, Lacoste, Mitchell&Ness, Dickies, Kangol and more. Alife is also the operation behind A.R.C., a premiere sneaker boutique. Their motto: “THE SOURCE OF ART IS IN THE LIFE OF A PEOPLE.”
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Latest Collections
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In the summer of 2008, ALIFE hosted hip-hop legend Nas in celebration of the release of
Today, October 8 marks the release of Pusha T’s highly-anticipated debut studio album, My Name Is
Back in 2010, Drake performed at the ALIFE courtyard in celebration of Thank Me Later. Three years
It was the near-perfect end to what will go down as a historic summer in hip-hop: Drake performing
It was the near-perfect end to what will go down as a historic summer in hip-hop: Drake performing
