Supreme

Supreme

Streetwear Label Founded by James Jebbia
Founded by James Jebbia, Supreme is an iconic streetwear label that has gone on to amass a cult-like following around the world with skaters, artists, and collectors, who are eager to get their hands on the brand’s latest drop. Supreme is also known for its extensive collaborations with Nike, Vans, The North Face, Comme des Garçons, Dover Street Market, and Stone Island.

2014

Releases full-length skate film, “cherry”

2011

Opens up London location

2010

Releases book with New York publisher Rizzoli

2009

Launches first official in-house look book
NHL files cease & desist order against Supreme

2007

NCAA files cease & desist order against Supreme

2005

Kenneth Cappello photographs Raekwon and his bodyguard, along with a Tickle Me Elmo, for Supreme's first "photo" tee

2004

Second Supreme location opens on North Fairfax Ave in Los Angeles, California, which is nearly double the size of the original New York store and features a indoor skate bowl

2000

Supreme collaborates with Brooklyn Machine Works to release 24-inch cruise bikes, which sells for $1800 each
Louis Vuitton files cease & desist order against Supreme

1995

Supreme films promotional video about skateboarding in NYC

1994

The brand hires Gio Estevez, who becomes Supreme’s first employee
First Supreme store opens on Lafayette street in downtown Manhattan; the store costed $12,000 to open
Supreme Hints at FW19 Delta Collaboration
Fashion

Supreme Hints at FW19 Delta Collaboration

The artist has reworked the brand’s logo.

UPDATE: Supreme Teases Fall/Winter 2019 Collection
Fashion

UPDATE: Supreme Teases Fall/Winter 2019 Collection

“Supreme is love.”

Everything You Need to Know About Supreme’s Latest Inspiration
Fashion 

Everything You Need to Know About Supreme’s Latest Inspiration

Looking at the work of documentary maker Emile de Antonio.

James Jebbia Details the DNA Behind Supreme in Rare Interview
Fashion

James Jebbia Details the DNA Behind Supreme in Rare Interview

Discussing the origins of the brand, to its growth, and future.

Reese Forbes Will Manage Upcoming Supreme San Francisco Store
Fashion

Reese Forbes Will Manage Upcoming Supreme San Francisco Store

The store is due to open FW19.

Supreme's Most Popular Items From Spring/Summer 2019
Fashion

Supreme's Most Popular Items From Spring/Summer 2019

Based on how many seconds it took to sell out.

7 Drops You Don't Want to Miss This Week
Fashion 

7 Drops You Don't Want to Miss This Week

Featuring BAPE, Kapital, and Nas x Aimé Leon Dore.

8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Supreme, Moncler Genius, Cactus Plant Flea Market, Anti Social Social Club and more.

Supreme Italia Creator Michele di Pierro Speaks out on His Brand
Fashion

Supreme Italia Creator Michele di Pierro Speaks out on His Brand

“Our success is not based on the box logo. It’s the quality.”

8 Outlandishly-Essential Items for Summer Break
Fashion 

8 Outlandishly-Essential Items for Summer Break

Enjoy the warmer months in style.

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