PUMA

PUMA Top 100

German Sportswear Company

Profile

Industries
Founded 1924
Headquarters Herzogenaurach, Germany

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Description

PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections

The Blaze Is PUMA's Newest and Sleekest Silhouette for 2016
Footwear

The Blaze Is PUMA's Newest and Sleekest Silhouette for 2016

PUMA’s favored model gets a contemporary update.

PUMA Introduces the Ignite Sock
Footwear

PUMA Introduces the Ignite Sock

A fresh take on the German sportswear giant’s flagship runner.


The Best Sneakers of 2015 That You Could Actually Get Your Hands On
Footwear

The Best Sneakers of 2015 That You Could Actually Get Your Hands On

No collabs or limited releases allowed.

A Closer Look at PUMA's Blaze of Glory "New York Knicks" Colorway
Footwear

A Closer Look at PUMA's Blaze of Glory "New York Knicks" Colorway

Another reason to have pride in New York.

Trapstar x PUMA Disc Blaze: Black and Red Meet Speckled Print
Footwear

Trapstar x PUMA Disc Blaze: Black and Red Meet Speckled Print

Dropping globally December 19.

PUMA Blaze "Croc Hunter" Pack
Footwear

PUMA Blaze "Croc Hunter" Pack

An ode to the late, great croc hunter, Mr. Steve Irwin?

RISE "New York Is For Lovers" Apparel Collection
Fashion

RISE "New York Is For Lovers" Apparel Collection

Additions to the brand’s HIV/AIDS awareness campaign.

RISE x PUMA "New York Is For Lovers" HIV/AIDS Awareness Campaign

RISE x PUMA "New York Is For Lovers" HIV/AIDS Awareness Campaign

A special edition sneaker to raise awareness, fight for change, and erase the stigma of HIV/AIDS.

PUMA Disc Blaze Emboss
Footwear

PUMA Disc Blaze Emboss

A new look for an old favorite.

PUMA R698 & Blaze of Glory "Black Friday" Pack
Footwear

PUMA R698 & Blaze of Glory "Black Friday" Pack

Adding more footwear options to your Black Friday decisions.

Watch the Behind-the-Scenes of Travi$ Scott & Rihanna’s ‘Creeper’ PUMA Shoot
Music

Watch the Behind-the-Scenes of Travi$ Scott & Rihanna’s ‘Creeper’ PUMA Shoot

RiRi is quite the creative director.

Behind-the-Scenes Footage From Rihanna x PUMA "Creeper" Shoot
Footwear

Behind-the-Scenes Footage From Rihanna x PUMA "Creeper" Shoot

Featuring Travi$ Scott

 

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