Jordan Brand

Jordan Brand Top 100

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Take a Closer Look at Nigel Sylvester's Never-Before-Seen Air Jordan 1 "Rust Pink"
Footwear

Take a Closer Look at Nigel Sylvester's Never-Before-Seen Air Jordan 1 "Rust Pink"

The latest iteration of the iconic AJ1.

Drake Receives Custom Stone Island x Air Jordan 12s for His Birthday
Footwear

Drake Receives Custom Stone Island x Air Jordan 12s for His Birthday

Courtesy of The Shoe Surgeon.


Nike Design Director Ken Link Leaves Company for Rivals adidas
Footwear

Nike Design Director Ken Link Leaves Company for Rivals adidas

After 22 years.

A Look Inside SUPPLY Store's Virgil Abloh x Nike "The Ten" Pop-Up in Sydney
Footwear

A Look Inside SUPPLY Store's Virgil Abloh x Nike "The Ten" Pop-Up in Sydney

Collaborative pairs set against vintage devices.

10 Product Drops You Don’t Want to Miss This Week
Fashion

10 Product Drops You Don’t Want to Miss This Week

Collaborations with Cindy Sherman, Everlast and Champion.

Nigel Sylvester Reveals a Never-Before-Seen Air Jordan 1 "Black Toe"
Footwear

Nigel Sylvester Reveals a Never-Before-Seen Air Jordan 1 "Black Toe"

Not your typical “Black Toe.”

Gatorade & Jordan Brand Show Off "Blue Lagoon" Colorway From Upcoming Capsule
Footwear

Gatorade & Jordan Brand Show Off "Blue Lagoon" Colorway From Upcoming Capsule

A bolt from the blue.

Former Chicago Cub Dexter Fowler Shares Insane Air Jordan "Championship Pack" PEs
Footwear

Former Chicago Cub Dexter Fowler Shares Insane Air Jordan "Championship Pack" PEs

Featuring some of Jordan Brand’s best models.

Collaborations Dominate the Scene of This Week's Sneaker Drops
Footwear

Collaborations Dominate the Scene of This Week's Sneaker Drops

Staple, STASH, OFF-WHITE™ and more go head-to-head.

UPDATE: Air Jordan 1 "Gold Top 3" NBA All-Star Weekend Release
Footwear

UPDATE: Air Jordan 1 "Gold Top 3" NBA All-Star Weekend Release

Los Angeles is gonna be lit in February.

The Shoe Surgeon Is Dropping a Special "eBay" Air Jordan 1
Footwear

The Shoe Surgeon Is Dropping a Special "eBay" Air Jordan 1

A colorful look for a good cause.

Jordan Brand Put Together a Retro Pop-Up Shop for Aleali May's Air Jordan 1 Release
Footwear

Jordan Brand Put Together a Retro Pop-Up Shop for Aleali May's Air Jordan 1 Release

A full-scale takeover of UNDEFEATED’s L.A. shop.

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