With the campaign led by rising UK rapper, AntsLive.
Coming alongside new album artwork designed by London-based artist, Slawn.
Making it the first-ever non-British sports club with a store in the UK.
Featuring the rapper’s hit record “MMM HMM” featuring Sexyy Red.
Offering a melange of pastel-colored tones that tap into hues of yellow, brown, blue, green, and orange.
Featuring a new iteration of its TRL 2.0 sneaker.
With this latest collaboration with Netflix coming hot on the heels of recent sneaker creations for Erling Haaland and Marcus Rashford.
Hypebeast caught up with the London-based rapper to discuss new music, being inspired by his mum’s Issey Miyake collection, breaking into America, and more.
Featuring five new pairs referencing classic cover girls from over the years.
The collection is now available to shop via the collection’s microsite.
Presenting new Trailgrip GTX colorways along with its recent collaborations with Zellerfeld and Salehe Bembury.
Hypebeast caught up with the producer and songwriter to discuss new music, fashion interests, and how grime has influenced his decade-long career.
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