Brand Information: Beautiful People is a Japanese fashion brand founded in 2007 by Hidenori Kumakiri. Driven by the brand philosophy of “Everything is beautiful”, each design embraces diversity and everyday beauty in the world. Merging traditional craftsmanship with innovative design, unique silhouettes and premium materials, the brand explores true beauty that celebrates individuality and defies convention.
The luxury Maison unveils iterations across 39.5mm and 42.5mm cases, ranging from deep earthy green dials to high-complication central flying tourbillons.
Built alongside the professional mountain runner, the Japanese technical brand delivers lightweight, dynamic apparel designed to regulate heat during high-exertion trails.
