Jaeger-LeCoultre Brings ‘The Collectibles VI’ Capsule to London

Summary

• Jaeger-LeCoultre’s The Collection VI showcases 12 restored, museum-grade vintage watches in London
• The collection highlights seven rare Reversos, including ultra-rare 1930s black-dial editions
• Five mid-century icons, like the Memovox Parking, complete this exclusive capsule

Jaeger-LeCoultre has officially unveiled the sixth capsule of The Collectibles at its London flagship boutique, marking the program’s first-ever presentation in the city.

Sourced as an ongoing in-house initiative, The Collectibles focuses on acquiring, restoring, and offering rare, museum-grade timepieces that represent the “golden age” of watchmaking from the mid-1920s to the early 2000s. Every timepiece featured in the collection undergoes meticulous servicing and restoration by ten master watchmakers in the Manufacture’s dedicated workshop, ensuring that all movements are fully serviced and historical parts are accurately hand-rebuilt while maintaining original character and patina.

The headline of this sixth capsule is a meticulously vetted selection of seven rare Reverso timepieces, illustrating the physical and functional evolution of the iconic reversible watch from its birth in 1931 up to 2003. Originally built to withstand the rigorous shocks of polo fields, the design quickly evolved into an emblem of Art Deco sophistication. Among the featured historical variants are three highly legible black-dial models from the 1930s — the Reverso 1931, the Reverso 1931 Dame and the 1938 Central Seconds, often referred to as the “Doctor’s Reverso” due to its pulse-measuring capabilities. The selection also includes a two-tone 1941 model pairing steel with 18k yellow gold, a ultra-rare 1972 Reverso Corvo that paved the way for the model’s modern revival, a complicated Reverso Sun Moon from 2000, and an intricately skeletonized 2003 Reverso Art Deco.

Complementing the Reversos are five emblematic, non-rectangular models that highlight groundbreaking innovations across the Swiss manufacturer’s storied past. This includes a rare 1946 Triple Calendar with Moonphase built exclusively for the French market, and a 1956 Duoplan Coulissante secret watch constructed on two superimposed planes to enable extreme miniaturization. The capsule further features two distinct iterations of the legendary alarm watch: a 18k pink gold 1958 Memovox Parking designed to help drivers track parking meter durations, and a highly sought-after 1969 steel Memovox Automatic Calendar on an original Gay Frères bracelet. Rounding out the five historical models is a cushion-shaped 1970 Geomatic E560, a chronometer-certified automatic watch renowned for its exceptional precision.

Available to collectors worldwide, these 12 historical pieces can be acquired directly at the London flagship during the presentation window or online via the brand’s official website. Reflecting their status as premier historical objects, each purchase is accompanied by an official extract from the Jaeger-LeCoultre archives, a complimentary copy of the comprehensive The Collectibles coffee table book and a custom, handmade leather strap tailored to the specific timepiece. The watch’s original boxes, papers and historical straps are fully preserved and included, allowing collectors to become the next dedicated custodians of these rare horological artifacts.

Jaeger-LeCoultre London Flagship
13 Old Bond St, London
W1S 4SX, United Kingdom