PORTER Expands Global Presence With First Store in Busan, South Korea
Located in Shinsegae Centum City, the largest department store in the world.
Summary
- PORTER opens its first store in Busan at Shinsegae Centum City, expanding its global presence with a curated retail experience
- The store features a bold lacquerware installation and offers a hands-on showcase of PORTER’s craftsmanship and design philosophy
PORTER has officially expanded its presence in South Korea with the grand opening of PORTER KOREA BUSAN, marking its first store in Busan. Situated within the vibrant and popular coastal city, this new retail space marks a significant expansion for the brand’s global presence.
Inside the store, guests are immediately greeted by a striking tent-shaped lacquerware installation. This impressive centerpiece serves as a signature fixture, familiar from PORTER stores across Japan and various international pop-ups. For the Busan location, the installation has been meticulously reconstructed using a combination of a steel frame and acrylic materials. This innovative blend creates a bold visual identity within the space, effectively reinforcing and conveying the brand’s distinctive worldview to visitors.
Now open on the third floor of Shinsegae Centum City, renowned as the world’s largest department store, PORTER KOREA BUSAN offers customers a curated shopping experience within a space that blends innovation, tradition and craftsmanship.
PORTER KOREA BUSAN
3rd Floor, Shinsegae Centum City,
35 Centumnam-daero, Haeundae-gu,
Busan 48058, South Korea
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