BLUEMARBLE Serves Up FW25 With a Side of Le Goûter
Inspired by the intergenerational rituals Anthony Alvarez grew up celebrating.
BLUEMARBLE Fall/Winter 2025 invites its audience to indulge in a 4 p.m. sweet treat, inspired by the cherished French tradition of “le goûter”. Creative Director Anthony Alvarez draws from personal memories of countryside afternoons filled with beignets, hot chocolate and the warmth of family gatherings. As he describes it, Le quatre heures is a “loving moment when time stops and people come together to share something special.”
The collection masterfully translates this pastoral sentimentality, weaving together memories of countryside life with eclectic vintage influences. Each piece feels like a treasured heirloom, borrowed from a family member’s well-loved wardrobe. Seventies-inspired washed jersey T-shirts with sun-bleached graphics layer beneath oversized motorcycle jackets, while voluminous poet shirts contrast with lace-embellished tracksuits. Tailoring takes on unconventional forms spanning deconstructed, oversized and saturated fits in luxurious velour.
Craftsmanship takes center stage in the collection, with meticulous attention to detail emerging as its defining characteristic. Straight-cut jeans are elevated with embroidered belts, while cardigans incorporate intarsia knitting techniques that echo the charm of time-worn fabrics. Shearling neck warmers and leather trousers are adorned with bead-fringed motifs inspired by countryside lamp designs, while embroidered denim sparkles with intricate floral and metallic accents.
Alvarez’s global adventures with his mother also leave their mark on the collection. Patches inspired by fridge magnets from their travels adorn tunics and hoodies, infusing the collection with a sense of connection and cultural exchange — central themes in BLUEMARBLE’s ethos. The show’s familial living room setting, complete with pastries by Mory Sacko, also underscores BLUEMARBLE’s commitment to community and shared experiences.
