Paris-Based Creative Agency Super Vision Takes Yamaha's Latest Editorial "On a Ride"

Featuring a corresponding campaign video.

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French creative agency, Super Vision, has just presented its latest project: an all-new editorial for Yamaha, taking its heavy-duty performance wear to a dirt track to showcase its practicality on the motorbike.

In its entirety, the creative direction comes from Super Vision, who unveil a slew of Yamaha’s latest looks, including workwear-inspired jackets in black, oversized jerseys and durable, oversized trousers.

Additionally, each Yamaha look is complemented by a melange of customary branding, with logos taking over the midriff of the brand’s breathable jersey, while raised stitch branding hits the outerwear.

You can take a closer look at the new editorial from Super Vision above and in other news, check out the new collection from PLEASURES.

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