McDonald's Partners With Japanese-Based Brand graniph For Merch Collaboration

I’m lovin’ it.

Fashion
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McDonald’s has tapped Japanese brand graniph for an all-encompassing limited edition merch collaboration. For Mickey D’s fans everywhere, the collection is an expansive offering that gives immortalizes the famous Golden Arches on classic wardrobe staples.

The collaboration celebrates some of McDonald’s most iconic menu items, including their irresistible fries and even some of its most iconic characters from Hamburglar to Grimace. The entire cast of characters are highlighted across vintage ’90s aesthetic crewneck sweaters as well as appearing on tote bags. The classic golden yellow and red color scheme runs throughout the collection arriving in selections of quarter zips, hoodies and sweatpants.

When it comes to the Golden Arches, the inimitable iconography is plastered on sweaters, shirts, reversible bomber jackets and more. Perhaps one of the more iconic pieces is a tote bag that is made to look exactly like the McDonald’s takeout paper bag. The collection has officially dropped online.

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