Nike and RTFKT’s First Digital Sneakers Have Landed

Introducing the Nike Cryptokick.

Footwear
34,535 Hypes 16 Comments

Earlier this year, virtual fashion start-up RTFKT dropped a mysterious NFT titled “MNLTH”, a metallic cube that was decorated with its logo alongside Nike’s iconic Swoosh. Since then, owners of said NFT have been on a journey completing “quests” posed by RTFKT in a bid to discover the cube’s contents.

Now though, after almost three months of waiting, it has been revealed that each cube in fact contains a pair of virtual sneakers dubbed Nike Cryptokicks, which are based on the epochal Nike Dunk silhouette and will be customizable with eight RTFKT-made skins.

RTFKT — which was acquired by Nike in late 2021 — was founded in January 2020 and has worked on collaborations with the likes of Jeff Staple and Lexus, as well as Takashi Murakami, whose Clone X NFT remains one of the most successful to-date.

Cryptokicks is expected to be the first of many digital launches from Nike and RTFKT, with rumors already circulating of more releases in the pipeline as early as next month. For now, you can find out more about Nike Cryptokicks in the video above, but keep your eyes peeled for more drops in the near future.

In other news, Nike has dropped a new Dunk Low “World Champ” which draws inspiration from professional wrestling.

Read Full Article

What to Read Next

RTFKT Studios Teases Nike IRL Apparel Collaboration
Fashion

RTFKT Studios Teases Nike IRL Apparel Collaboration

Launching both virtual and physical clothing items soon.

RTFKT’s ‘Space Drip’ Is Turning NFT Designs Into Real-World Sneakers
NFT

RTFKT’s ‘Space Drip’ Is Turning NFT Designs Into Real-World Sneakers

19 artists created digital sneakers that can now be redeemed for real-world pairs.

Nike's RTFKT Buys "DotSwoosh" Domain for 19.72 ETH
NFT

Nike's RTFKT Buys "DotSwoosh" Domain for 19.72 ETH

Approximately $38,000 USD.


VASE BY SU Latest Sculpture Brings RTFKT's Nike "MNLTH" NFT to Life
NFT

VASE BY SU Latest Sculpture Brings RTFKT's Nike "MNLTH" NFT to Life

Delving into the world of NFTs.

Dickies Drops Kaleidoscopic “Summer Daze” Collection
Fashion

Dickies Drops Kaleidoscopic “Summer Daze” Collection

Inspired by freedom, self-expression and exploration.

Working Class Heroes Showcases Arc’teryx’s SS22 Techy Outerwear
Fashion

Working Class Heroes Showcases Arc’teryx’s SS22 Techy Outerwear

Including a new 3L Alpha AR jacket.

Dr. Woo and READYMADE Come Together for an Artful Release
Fashion

Dr. Woo and READYMADE Come Together for an Artful Release

Available exclusively at THE GALLERY BOX and SKP.

RAW EMOTIONS Delivers an Updated Mascot Tiger Yellow Rug and Tiger Cat Yellow Range
Design

RAW EMOTIONS Delivers an Updated Mascot Tiger Yellow Rug and Tiger Cat Yellow Range

Along with a Pastel Bundle Mascot Lucky Cat Rug release.

Comfy Outdoor Garments SS22 Readies Four Styles of Shell Jackets
Fashion

Comfy Outdoor Garments SS22 Readies Four Styles of Shell Jackets

Fitting for the warm and humid spring weather.


Instagram Testing New 'Templates' Feature for Editing Reels
Tech

Instagram Testing New 'Templates' Feature for Editing Reels

Letting creators replicate pre-existing video formats with their own images and clips.

Grace Wales Bonner To Be Pitti Uomo's Special Guest Designer
Fashion

Grace Wales Bonner To Be Pitti Uomo's Special Guest Designer

This June.

Lincoln Introduces Its First EV Concept, the Star
Automotive

Lincoln Introduces Its First EV Concept, the Star

“A guiding star for Lincoln.”

SCAD FASH Museum of Fashion + Film Presents 'Face Value' Sneaker Masks Exhibition by Freehand Profit
Art

SCAD FASH Museum of Fashion + Film Presents 'Face Value' Sneaker Masks Exhibition by Freehand Profit

On view at SCAD FASH until September 11, 2022.

Logic Drops Two New Tracks: "Tetris" and "Decades"
Music

Logic Drops Two New Tracks: "Tetris" and "Decades"

The former arrives with a JT Clemente-directed music video.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.