Swarovski's New Headquarters Is Centered Around a Crystalline Design

Lots of natural light.

Design
105 4 Comments
Save

Matching the lustrous quality of its tyrolean crystals, the Swarovski Manufaktur new headquarters, located in Wattens, features a luminous, pleasant ambiance providing the optimum atmosphere for product design and production.

Designed by Snohetta, the 7,546 meter-squared headquarters incorporates a white steel ceiling consisted of a repeating 6×3-meter, quadrilateral motif. Natural light can seep gently through the openings in the ceiling which are layered with a solar protective coating. The white walls and light birch wood panels spread across the floor of the factory emphasizes the brightness of the workspace.

Production takes place next to the café on the main floor while the elevated wooden platform is comprised of office space, showrooms and presentation rooms, all set apart by glass walls. An open space connecting the main floor to the basement, known as the “chandelier hole” provides sufficient space for prototypes up to 14 meters high to be tested.

The Swarovski Manufaktur’s design not only aims to boost work efficiency, it also meets the criteria of the LEED Gold Standard for its high-level of sustainability.

In more design news, a World War II-era air control tower can be booked via AirBNB.

Read Full Article

What to Read Next

Ford and Snøhetta Unveil The Henry Ford II World Center, A Visionary New Global Headquarters
Design

Ford and Snøhetta Unveil The Henry Ford II World Center, A Visionary New Global Headquarters

The automotive giant collaborates with Snøhetta to redefine its Research & Engineering Campus in Dearborn, creating a people-first hub for innovation.

Ski-In Serenity Meets Bespoke Design in Snøhetta’s NOT A HOTEL RUSUTSU
Design

Ski-In Serenity Meets Bespoke Design in Snøhetta’s NOT A HOTEL RUSUTSU

Situated on ski slopes with sweeping Mount Yōtei vistas.

SR_A's Limited Release Capsule Is Centered Around Engineered Emotion
Fashion

SR_A's Limited Release Capsule Is Centered Around Engineered Emotion

Debuting eyewear styles and vintage-inspired training pieces.


The PUMA Speedcat Shines With 5,316 Swarovski Crystals in New Collaboration
Footwear

The PUMA Speedcat Shines With 5,316 Swarovski Crystals in New Collaboration

Turning the motorsport-inspired silhouette into a distinct fashion statement.

Balenciaga's TRACK Sneaker Gets a Vibrant Red Makeover for SS19
Footwear

Balenciaga's TRACK Sneaker Gets a Vibrant Red Makeover for SS19

The latest iteration of the hybrid luxe trail trainer.

UPDATE: Ariana Grande Attempts to Fix “7 Rings” Tattoo, Now Says “Japanese BBQ Finger”
Music

UPDATE: Ariana Grande Attempts to Fix “7 Rings” Tattoo, Now Says “Japanese BBQ Finger”

Well, this is embarrassing.

adidas Celebrates Love With a "Valentine's Day"-Themed Superstar
Footwear

adidas Celebrates Love With a "Valentine's Day"-Themed Superstar

Good enough for a V-Day gift?

Soulja Boy Signs New Deal With Warner/Chappell Music
Music

Soulja Boy Signs New Deal With Warner/Chappell Music

Dropping his album’s first single “Intro” to commemorate.

The North Face Delivers Windproof Rainwear for the Cultivation Collection
Fashion

The North Face Delivers Windproof Rainwear for the Cultivation Collection

Lightweight gear for braving the elements.

Lil Peep, Fall Out Boy & iLoveMakonnen Connect on "I've Been Waiting"
Music

Lil Peep, Fall Out Boy & iLoveMakonnen Connect on "I've Been Waiting"

Peep described his sound as a mix of those artists.


Rick Owens' $6,000 SS19 Runway Parka Is Wearable Art
Fashion

Rick Owens' $6,000 SS19 Runway Parka Is Wearable Art

A Brutalist sculpture to-go.

adidas' Nite Jogger to Drop in Minimalistic New "Crystal White" Colorway
Footwear

adidas' Nite Jogger to Drop in Minimalistic New "Crystal White" Colorway

Priced at $130 USD.

New York Knicks Agree to Trade Kristaps Porzingis to Dallas Mavericks
Sports

New York Knicks Agree to Trade Kristaps Porzingis to Dallas Mavericks

A chess move for the NYK.

Mitski Gets Animated in New “A Pearl” Video
Music

Mitski Gets Animated in New “A Pearl” Video

The video was created in collaboration with Spotify alongside the creative studio Art Camp.

Lil Pump Parties With Flame Throwers & Monster Trucks in "Racks on Racks" Video
Music

Lil Pump Parties With Flame Throwers & Monster Trucks in "Racks on Racks" Video

He also music with Lady Gaga on the way.

Cleon Peterson Launches Limited Edition 'The Collaborator' Prints
Art

Cleon Peterson Launches Limited Edition 'The Collaborator' Prints

Two versions of black and red screen prints.

More ▾