Virgil Abloh Unveils Redesigned IKEA FRAKTA Bag

“SCULPTURE.”

By //Fashion

After teasing a potential collaboration with Virgil Abloh last week, IKEA and Virgil finally took to the stage at Democratic Design Days in Sweden. Abloh surprised even IKEA by arriving with his take on the iconic FRAKTA bag, he reimagines it with cardboard and “SCULPTURE” written on the side, tape placed at select seams, and combined with yellow and blue straps.

Abloh had a lot to say about the opportunity:

IKEA provides a landscape — fertile soil for new ideas and concepts. My duty then, is to provide something provocative. Given how tremendous this opportunity is, I’m not content to make another chair. I love working with the best in class of any genre. IKEA is a brand that spans generations — that stands for something. To give this collection a young approach and pay respect to that DNA is my goal.

However, the more important takeaway from the conference is that the duo are exploring ways to transform homes at a low cost for people who are looking to buy for the first time.

We’re looking at that first phase of adult life, when you start making purchases for your space. Largely people grow up in their parents’ environment. They’ve never had to consider furniture. Then when they’re off on their own and have their own aesthetic, what are their first purchases? I’m interested in thinking about how those purchases are informed.

You can watch the whole IKEA Democratic Design Days set below with Virgil coming on at around the 19 minute mark and stay tuned for more information on how Virgil and IKEA will transform the housing scene.

“sculpture album coming soon” @ikeatoday

A post shared by @virgilabloh on

ex-architecture student things @ikeatoday

A post shared by Off-White™ (@off____white) on

Read Full Article
Source
IKEA
Image Credit
IKEA
Virgil AblohIKEAFRAKTAVirgil Abloh x IKEA

You may also like

Watch Virgil Abloh in the IKEA Prototype Lab
Fashion

Watch Virgil Abloh in the IKEA Prototype Lab

Learn more about one of modern fashion’s most recognized figures.
15,113 Hypes 0 Comments
Takashi Murakami & Virgil Abloh Tease Collaborative Tote Bag
Fashion

Takashi Murakami & Virgil Abloh Tease Collaborative Tote Bag

Embrace the “FUTURE” and respect “HISTORY.”
7,917 Hypes 22 Comments
The Rick Owens Geobasket Sneaker Gets an IKEA Makeover
Footwear

The Rick Owens Geobasket Sneaker Gets an IKEA Makeover

The use of FRAKTA bags for custom pieces strikes again.
8,174 Hypes 14 Comments
Off-White™ Unveils GORE-TEX Crossbody Bags
Fashion

Off-White™ Unveils GORE-TEX Crossbody Bags

Dropping at the brand’s Paris Fashion Week show.
12,606 Hypes 11 Comments
Off-White™ Unveils Commemorative Princess Diana Tribute Charity T-Shirts
Fashion

Off-White™ Unveils Commemorative Princess Diana Tribute Charity T-Shirts

Keeping her memory alive and well.
8,123 Hypes 0 Comments


What to Read Next

Bryson Tiller Partners with Nike to Rebuild a Basketball Court in Louisville
Music

Bryson Tiller Partners with Nike to Rebuild a Basketball Court in Louisville

“Its Possible Here.”
1,481 Hypes 0 Comments

Preview Kodak Black's First Post-Jail Song, "First Day Out"
Music

Preview Kodak Black's First Post-Jail Song, "First Day Out"

Not wasting any time.
908 Hypes 0 Comments

Listen to Ariel Pink's New Single "Another Weekend"
Music

Listen to Ariel Pink's New Single "Another Weekend"

New hints of an upcoming album.
287 Hypes 0 Comments


Stream iLoveMakonnen’s New Surprise EP, 'Fun Summer Vol. 1'
Music

Stream iLoveMakonnen’s New Surprise EP, 'Fun Summer Vol. 1'

Carefree summer vibes.
2,520 Hypes 0 Comments

Nike Gives the Air Icarus Extra a Premium Pastel Makeover
Footwear

Nike Gives the Air Icarus Extra a Premium Pastel Makeover

In two clean summery colorways.
2,301 Hypes 0 Comments

Watch the Visuals for M.I.A.'s New Track "Goals"
Music

Watch the Visuals for M.I.A.'s New Track "Goals"

The video art will be displayed during the Meltdown festival in London. 
2,127 Hypes 0 Comments

More ▾