Here's What Fans Wore In the Palace SoHo NYC Store Opening Line, Before the Police Arrived

Diehards even stood in line for 24 hours in torrential rain.

Fashion 
24,530 Hypes 0 Comments

The opening of a streetwear giant such as Palace would naturally draw a line, but no one would expect the turnout to be so large on May 5, 2017. The shop, located at 49 Howard Street neatly between Stadium Goods and around the corner from NikeLab, was announced earlier with a teaser video and later confirmed with a solid address and store hours. While most fans didn’t line up until the morning, diehard streetwear fans arrived as early as 6 p.m. EST the night before to get their hands on the latest summer pieces and even the NYC exclusive jacket.

Regardless of the torrential rain, hopeful shoppers stood in line and donned their latest pickups ranging from Supreme and Anti Social Social Club to BAPE and even Palace pieces from previous seasons and collections. The store opening was frantic and packed with hundreds of people, and was eventually controlled by the police who had to shut down the entire street.

View the streetsnap shots of the lineup above and be sure to compare it to the highlights from the Palace drop in London.

Read Full Article
Text By
Image Credit
Eddie Lee/Hypebeast
Share this article
In This Article

What to Read Next

Inside the Newly Opened BAPE Store COMME des GARÇONS in Osaka
Fashion

Inside the Newly Opened BAPE Store COMME des GARÇONS in Osaka

Housing BAPE’s latest collections and upcoming CDG collaborative items.

Here’s What Football Experts Think of the Palace x Juventus Collab
Sports

Here’s What Football Experts Think of the Palace x Juventus Collab

Insiders break down the partnership.

Here Are All the Items From Palace's Summer 2019 Week 2 Drop
Fashion

Here Are All the Items From Palace's Summer 2019 Week 2 Drop

Filled with Tri-Ferg emblazoned items.


Here's What Went Down at the adidas Originals ARKYN #TLKS Event in London
Footwear 

Here's What Went Down at the adidas Originals ARKYN #TLKS Event in London

Presented by adidas Originals
Hear from some of the capital’s most influential women.

Gucci Mane Reveals Plans for Joint Project With Metro Boomin
Music

Gucci Mane Reveals Plans for Joint Project With Metro Boomin

Making Atlanta proud.

Sonder Debuts "Heart-Pumping" Video for Single "Too Fast"
Music

Sonder Debuts "Heart-Pumping" Video for Single "Too Fast"

The group showcases their eerie side in their new video.

Virgil Abloh Opens up Travis Scott's Birds Eye View Tour in NYC With Raging Set
Music

Virgil Abloh Opens up Travis Scott's Birds Eye View Tour in NYC With Raging Set

While wearing the OFF-WHITE x Air Jordan 1.

Nike SB Highlights Its East Coast Tour in New Video
Sports

Nike SB Highlights Its East Coast Tour in New Video

Starring Grant Taylor, Cory Kennedy, Ishod Wair, and more.

DJ Mustard and YG Announce Their Joint Label “400 Summers”
Music

DJ Mustard and YG Announce Their Joint Label “400 Summers”

The longtime collaborators have combined their respective companies.


Heron Preston's "For You the World" Collection Gets a Release Date
Fashion

Heron Preston's "For You the World" Collection Gets a Release Date

Launching sooner than you think.

Watch Cast of 'Guardians of the Galaxy' Audition for 'Avengers'
Entertainment

Watch Cast of 'Guardians of the Galaxy' Audition for 'Avengers'

Chris Pratt as Captain America, Zoe Saldana as Hulk and Kurt Russell as Iron Man.

PUMA's Reworked Blaze of Glory Returns With Clean Looks for 2017 Spring/Summer
Footwear

PUMA's Reworked Blaze of Glory Returns With Clean Looks for 2017 Spring/Summer

Now dubbed the Blaze of Glory Soft.

VLONE and UNKNWN Are Throwing a Huge Party in Miami This Weekend
Fashion

VLONE and UNKNWN Are Throwing a Huge Party in Miami This Weekend

A$AP Bari and company close out this weekend’s Rolling Loud festivities.

Aztec Designs Pop on the 1800 Tequila x Sam Rodriguez x PUMA “Cinco de Mayo” Clyde
Footwear 

Aztec Designs Pop on the 1800 Tequila x Sam Rodriguez x PUMA “Cinco de Mayo” Clyde

Presented by 1800 Tequila
As well as details on how to win a pair for yourself.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.