HBX's Fall/Winter 2017 "Skypager" Editorial Is an Ode to '90s Nostalgia

Complete with walkmans and Gameboys.

Fashion
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HBX is channeling late ‘90s-early ‘00s vibes for its latest editorial titled “Skypager.” The alluring batch of visuals imbues a heightened sense of nostalgia, highlighting retro devices such as walkmans and Gameboys. Set against urban backdrops, the models are clad in a diverse array of Fall/Winter 2017 soft goods from celebrated streetwear labels. Standout pieces include a white hoodie with retro graphics from Loopy Hotel as well as a long-sleeve T-shirt with checkered racing motifs from Tokyo-based CLBUN.

Browse through the images above and learn more about the campaign by visiting HBX’s official website.

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Photographer
Jun Tsang & Alex Lau/Hbx
Stylist
Ronnie Chan/Hbx
Art Direction
Sara Li/Hbx
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Keith Estiler Managing Editor, Hypeart

Keith Estiler is a New York-born curator, writer, and the Managing Editor of Hypeart, the contemporary art arm of Hypebeast. Based in NYC, Keith heads up editorial strategy at the intersection of contemporary art and culture, capturing the icons and outliers of both the local and international scenes. He has curated exhibitions worldwide, dedicated to championing the emerging voices and subcultures currently redefining contemporary visual culture.

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