Since earlier this year, adidas has been hosting future-themed parties where art and tech come together, alongside new NMD releases. The latest of which took place last night at La Friche de La Villette in Paris, where Maya Jane Coles, Bambounou and clara3000 performed. Large scale installations were set up side-by-side including projections, a wall of sound, music box, and showcase of the R1 Reflective, Color Boost and XR1 NMD packs which just dropped. Take a look at the photos above for a closer look at the events and how fans styled their NMDs — one of the standouts from the night include a retro patched adidas tracksuit.
- Benoit Florençon