Dos Equis Introduces Its New "Most Interesting Man in the World"
How will he compare to the original?
Dos Equis has passed the torch to its next most interesting man in the world. Back in March, word surfaced that the original face of Dos Equis would be stepping down, opening doors for a new direction. Transitioning from Jonathan Goldsmith, the brand has taken a 007-like route with a younger face. Actor Augustin Legrand has some tough shoes to fill has he aims to continue to be the most interesting man in the world in his own manner. Check out the lengths he goes through to possess the title of most interesting man in the video above.
His legend will begin this October.