Polaroid Unveils the Snap

A significantly cheaper, streamlined take on the old camera/printer hybrid.

Tech
17,771 Hypes 0 Comments

Polaroid may be no more, but that hasn’t stopped the company that owns its name — New Jersey-based C&A Marketing, Inc., which also owns the now-defunct SkyMall — from steadily releasing Polaroid-branded products over the past couple of years. Now, newly unveiled at this year’s IFA in Berlin is a new rendition of the classic instant camera. Simply dubbed the Snap, the design is a streamlined take on the Socialmatic that debuted back in 2014 and features a 10MP camera along with an on-board Zero Ink instant printer that spits out 3” x 2” photos. The hybrid design also marks a major price cut, as it’ll only retail for $99 USD — about a third of the Socialmatic’s $300 USD price tag. That dramatic drop in price is largely due to the fact that the Snap won’t connect to the internet. Instead, photos can be saved via the included 32GB Micro SD card storage.

Though exact release details have yet to be revealed, the Snap should hit retail before the end of the year.

Read Full Article

What to Read Next

Create Your Holidays With Polaroid’s Now+ and Go Cameras
Tech 

Create Your Holidays With Polaroid’s Now+ and Go Cameras

Presented by Polaroid
Coming with a set of digital and physical creative tools.

Polaroid's Now+ Instant Camera Is Its Most Creative Yet
Tech

Polaroid's Now+ Instant Camera Is Its Most Creative Yet

Equipped with snap-on lenses and Bluetooth connectivity.

Retrospekt Releases Nostalgic Pepsi x Polaroid Instant Camera
Tech

Retrospekt Releases Nostalgic Pepsi x Polaroid Instant Camera

For the retro-tech enthusiast.


Polaroid Unveils Its Tiniest Analog Instant Camera
Art

Polaroid Unveils Its Tiniest Analog Instant Camera

Complete with a selfie mirror, double exposure and more.

PREMIERE: Raven Sorvino featuring Gangsta Boo - Nextel Chirp
Music 

PREMIERE: Raven Sorvino featuring Gangsta Boo - Nextel Chirp

Empowering the boss women.

Ryan Hemsworth & Lucas Announce New EP and Release Single, "Angel"
Music 

Ryan Hemsworth & Lucas Announce New EP and Release Single, "Angel"

Off the heels of his “Just Rap Tour” with Tommy Kruise and several festival plays this summer, Ryan

DJ Cassidy featuring Chromeo & Wale "Future Is Mine" Music Video
Music

DJ Cassidy featuring Chromeo & Wale "Future Is Mine" Music Video

Tennis-playing #hypebaes galore.

asos Founder Nick Robertson Steps Down as CEO
Fashion

asos Founder Nick Robertson Steps Down as CEO

Robertson has been with the company since the beginning almost 15 years ago.

Listen to the Full Release of Tom Misch's 'Beat Tape 2'
Music 

Listen to the Full Release of Tom Misch's 'Beat Tape 2'

Having already generously graced us with weekly releases throughout August, Tom Misch has unveiled


'KNOW WAVE' Magazine Issue No. 01
Art

'KNOW WAVE' Magazine Issue No. 01

The OHWOW Gallery extension drops a print publication.

Mike WiLL Made-It Shares #InstrumentalTuesdays Pt. 14
Music 

Mike WiLL Made-It Shares #InstrumentalTuesdays Pt. 14

Three new cuts for the ongoing series.

Vince Staples Performs With Jhené Aiko on The Tonight Show
Music 

Vince Staples Performs With Jhené Aiko on The Tonight Show

Bringing the vibes to late night.

adidas Originals Superstar by NIGO "Scarlet"
Footwear

adidas Originals Superstar by NIGO "Scarlet"

“BAM!” “BIFF!” “ZONK!”

Aston Martin DB9 GT Bond Edition
Automotive

Aston Martin DB9 GT Bond Edition

Not quite the DB10 but nevertheless, would you turn it down?

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Adblock Detected.

We charge advertisers instead of our readers. If you enjoy our content, please add us to your adblocker's whitelist. We'd really appreciated it.