Net-a-Porter Unveils a Social Networking App for Luxury Shopping

Amidst reports that Net-a-Porter has merged with YOOX, the online fashion retailer has unveiled a

By //Fashion

Amidst reports that Net-a-Porter has merged with YOOX, the online fashion retailer has unveiled a potentially game-changing social network application where users can both share their latest fashion trends, and purchase luxury goods via their mobile devices. Titled “The Net Set,” the app aims to merge Instagram capabilities and the online shopping experience into one. Users, brands and fashion personalities alike are able to like, comment and share posts, but can also purchase items directly through the app (if the item is on sale on Net-a-Porter) without having to go through a third-party website. Furthermore, innovative built-in technology helps identify garments that are in other user’s images. With regards to the app’s launch Net-a-Porter founder Natalie Massenet revealed, “We are incredibly excited to launch the world’s first luxury shippable mobile social network where fashionable digital women all over the world can connect and enjoy a unique and seamless shopping experience across all devices. The rise of social media and style blogs has shown that women around the world are inspired by each other’s styles and closets.” “The Net Set” will be available on iPhone, iPad, and the Apple Watch starting May 13.

Read Full Article
Source
DAZED
AppsNet-a-porter

You may also like

Instagram Is Testing Out "Direct," a Standalone Messaging App for DMs
Tech

Instagram Is Testing Out "Direct," a Standalone Messaging App for DMs

It’s a lot like Snapchat.
2,371 Hypes 0 Comments
Spotify Is Experimenting With a New App That’s Just for Listening to Playlists
Music

Spotify Is Experimenting With a New App That’s Just for Listening to Playlists

“Stations” hopes to correct the infinite choice problem.
3,847 Hypes 2 Comments
Engineered Garments x Dr. Martens and 9 Other Essential European Drops
Fashion 

Engineered Garments x Dr. Martens and 9 Other Essential European Drops

Featuring drops from Acne Studios, A-COLD-WALL* and Burberry.
6,790 Hypes 1 Comments
Mr. Bathing Ape Unveils Clean Seasonal Essentials for Spring/Summer 2018
Fashion

Mr. Bathing Ape Unveils Clean Seasonal Essentials for Spring/Summer 2018

Featuring the label’s mustachioed Ape head.
4,692 Hypes 3 Comments
Alexander McQueen Unveils a New High-Top Leather Trainer for Spring
Footwear

Alexander McQueen Unveils a New High-Top Leather Trainer for Spring

A logo application similar to the Nike Air More Uptempo.
2,860 Hypes 9 Comments


What to Read Next

Lil Wayne - Selsun Blue
Music 

Lil Wayne - Selsun Blue

Lil Wayne has just released another video from his latest mixtape Sorry 4 The Wait 2, less than a
63 Hypes 0 Comments

Miguel Sued by the Victim of His Failed Stage Jump Incident
Music 

Miguel Sued by the Victim of His Failed Stage Jump Incident

Almost two years ago, Miguel performed a failed stage jump during his performance of “Adorn” at the
49 Hypes 0 Comments

Kapital 2015 Fall/Winter Collection
Fashion

Kapital 2015 Fall/Winter Collection

Renown for its signature style of heavy layers and mix of denim, Kapital is back with its 2015
13,829 Hypes 0 Comments


Check out the Golf Wang 2015 Spring/Summer Lookbook
Music 

Check out the Golf Wang 2015 Spring/Summer Lookbook

Earlier today, Tyler, the Creator released the lookbook to his 2015 spring/summer Golf Wang
312 Hypes 0 Comments

New Balance MRT580XX "All-White" Special Edition
Footwear

New Balance MRT580XX "All-White" Special Edition

New Balance has released a refreshed take on the classic 580, clad in a premium skin for a
15,466 Hypes 0 Comments

Sia Covers “California Dreamin'” in the New Trailer for ‘San Andreas’
Music 

Sia Covers “California Dreamin'” in the New Trailer for ‘San Andreas’

After being musically featured on films like Annie and Fifty Shades of Grey, Sia continues to
56 Hypes 0 Comments

More ▾