Future - Mad Luv

Future has a new collaborative project with Zaytoven due out in a couple weeks, but he’s still pushing and promoting songs from his October offering, Monster. The video is directed by Rick Nyce, who is previously worked with Future/Freebandz affiliate Young Scooter. Rae Sremmurd, Jeezy, Casino, Young Scooter, Mike WiLL Made-It and more make guest appearances, and the clip takes place in Future’s hometown, Atlanta. Speaking to FADER about the process behind the visual for “Mad Luv,” Future explained he wanted to take things back to his Kirkwood, Atlanta roots before he began the process behind his next studio album. So, I guess that means we can expect Future to go into LP-mode very soon. Watch the video for “Mad Luv” above.