Best known for its 3M reflective garments and accessories, ICNY returns this season with a new, cold weather range of street-ready sportswear. The Brooklyn brand’s Fall/Winter 2014 collection, as in seasons past, features designs intended to keep you safe and stylish in low visibility conditions, including quick-drying performance tees, sweats and socks that transition easily from the gym to the streets. Standouts include the Diamond Sweatshirt Hoodie — which features an eye-catching “diamond” reflective graphic design and zip pouch pockets — the versatile Rain Windbreaker Packable Jacket, and the brand’s signature Dri-Balance running and riding tees, along with performance-ready items like socks and beanies for cooler weather. Rounding out the range is ICNY’s four-piece, reflective capsule collection with Staple Design — a selection featuring tees, hoodies and socks with graphics and branding from both of the New York-based labels. Look for ICNY’s Fall/Winter 2014 new arrivals now at the HYPEBEAST Store.