Amazon Expands Grocery Delivery to Brooklyn

Following its recent announcement of an impending New York flagship opening later this year, Amazon took to the web today to report that its grocery delivery service – AmazonFresh – is now available to residents of Park Slope, Brooklyn. Having launched in Seattle and Southern California several years back, this service will allow consumers to order from over 500,000 items for same-day and early morning delivery, including fresh groceries, toys, electronics and household goods. AmazonFresh is currently available to the company’s “Prime” members for free however, starting at the turn of the year, customers will have to pay a $299 USD per year subscription if they want to continue with the program. In New York, AmazonFresh will be competing with FreshDirect, while its largest competitor may be Google with its newly launched Google Express service.