Nudie Jeans Post Recycled Denim Rugs
Swedish denim label Nudie Jeans has come up with an innovative solution to the problem of worn out



Swedish denim label Nudie Jeans has come up with an innovative solution to the problem of worn out and destroyed denim — turning it into rugs. Part of the brand’s Post Recycled Jeans initiative, the Post Recycled Denim Rugs are produced with the remnants of worn-out Nudie jeans. These Scandinavian-style rugs are produced by cutting used denim into serrated strips that are then sewn together and rolled. Produced in Turkey, the rugs measure 2 x 1.5 meters and will be available exclusively at Nudie Jeans House, Los Angeles and Nudie Jeans Concept Stores globally for $599 USD.