STAYREAL x Reebok Insta Pump Fury "Pump to Sky"

In some parts of the world, STAYREAL may not be a household name, yet the Taiwanese brand is not

Footwear Fashion
7.5K 0   Comments
Save

In some parts of the world, STAYREAL may not be a household name, yet the Taiwanese brand is not without its fans or own enterprise. Spawned from the mind of Mayday lead vocalist Ashin, STAYREAL operates as the artist’s teen-targeted fashion label with locations throughout Asia. Here we find STAYREAL considering one of the more trendy silhouettes of the past year, teaming up with Reebok to introduce a new colorway of the Insta Pump Fury. Dubbed the “Pump to Sky,” this colorful pair is influenced by the natural transition of dawn to sunset. Accordingly, the entire shoe is outfitted with the pink of dusk and blue skies of the morning sun, represented by gradient horizontal stripes around the paneled upper. Small allusions to the sky, such as paper planes and a rising sun relief at the outsole, finish the shoe. Look for the Insta Pump Fury ”Pump to Sky” at Tokyo’s atmos for about $172 USD.

Read Full Article
Text By
Photographer
To Cheuk Yin/Hypebeast
Share this article
In This Article
Hypebeast Newsroom
Hypebeast Newsroom

Hypebeast Newsroom produces fast-turn news across fashion, footwear, art, design, and culture. Content is AI-assisted and reviewed by our editorial team before publishing. For corrections or inquiries, contact editorial@hypebeast.com.

What to Read Next

Reebok Celebrates 40 Years of ‘Dragon Quest’ With Collaborative Drop
Footwear

Reebok Celebrates 40 Years of ‘Dragon Quest’ With Collaborative Drop

Featuring the Insta Pump Fury 94 sneaker and a selection of vintage-style tees.

Reebok Prepares the Engine A "Pump" for Modern Hardwood Play
Footwear

Reebok Prepares the Engine A "Pump" for Modern Hardwood Play

Combining an adaptive exoskeleton upper with iconic early-’90s color-blocking.

Reebok’s ‘Eren the Southpaw’ Collab Delivers a Manga Sketch-Effect Instapump Fury 94
Footwear

Reebok’s ‘Eren the Southpaw’ Collab Delivers a Manga Sketch-Effect Instapump Fury 94

Available for pre-order until June 21, 2026.


The 'Ghost in the Shell' x atmos x Reebok Instapump Fury 94 Is a Cybernetic Upgrade to This Week's Best Footwear Drops
Footwear

The 'Ghost in the Shell' x atmos x Reebok Instapump Fury 94 Is a Cybernetic Upgrade to This Week's Best Footwear Drops

Look out for the high-spec pair to release alongside new Caitlin Clark x Nike, Issey Miyake x Camper, XLIM x HOKA, and more.

Beyoncé Releases Self-Titled Visual Album
Music

Beyoncé Releases Self-Titled Visual Album

Known for hitting her fans with surprise releases, Beyoncé puts out a self-titled, 32-track album

Girl x Lakai "Her Shoe Project" for Opening Ceremony
Footwear Fashion

Girl x Lakai "Her Shoe Project" for Opening Ceremony

Girl and Lakai have come together to produce the “Her Shoe Project” for Opening Ceremony. The

CLSC 2013 Holiday Collection Video
Fashion

CLSC 2013 Holiday Collection Video

CLSC presents its Holiday 2013 lookbook with this quick stop motion video; the lo-fi video

Reebok Big Hurt
Footwear Fashion

Reebok Big Hurt

Continuing its spate of retro releases, Reebok has announced the upcoming re-release of retired MLB

Elijah Blake – Towers Of Tokyo
Music

Elijah Blake – Towers Of Tokyo

Roc Nation-signee Elijah Blake links with producer Jack Splash for his latest record, called

Monster 24K Headphones Preview
Tech & Gadgets

Monster 24K Headphones Preview

Monster will soon release its latest pair of limited-edition headphones, the 24K. They feature


Nike Air Force 1 Downtown QS "Brazil"
Footwear Fashion

Nike Air Force 1 Downtown QS "Brazil"

Ahead of the 2014 FIFA World Cup Brazil, Nike has reworked its Air Force 1 Downtown silhouette — a

Epicly Later'd: Sean Malto – Part 1
Sports

Epicly Later'd: Sean Malto – Part 1

Sean Malto recently appeared in VICE’s Epicly Later’d series to talk about his journey towards

The xx to Play 25 NYC Shows for 40 People Each
Music

The xx to Play 25 NYC Shows for 40 People Each

The xx have signed on to play 25 concerts in just 11 nights at New York’s Park Avenue Armory next

adidas Originals "The Stan Smith’s: Return of the Classic" Exhibition @ Dahood Shanghai Recap
Footwear Fashion

adidas Originals "The Stan Smith’s: Return of the Classic" Exhibition @ Dahood Shanghai Recap

adidas Originals recently brought back its best-selling Stan Smith tennis shoe with an event hosted

Keith Haring x case scenario iPhone 5c Crystal Case Collection
Fashion

Keith Haring x case scenario iPhone 5c Crystal Case Collection

European mobile accessory brand case scenario has partnered with Keith Haring for a line-up of

Trials Biking on the Streets of San Francisco
Sports

Trials Biking on the Streets of San Francisco

Viral YouTube cinematographer Devin Super Tramp recently worked with Ford to produce a ride-along

More ▾