Eleven James Launches for Luxury Watch Rentals

Looking to brands like Le Tote and Rent the Runway for their business models, Eleven James is the latest brand to join the rental fashion craze however, solely for the watch enthusiast. For a nominal fee that ranges anywhere from $249 USD to $1,599 USD a month, members will receive a selection of three to six watches that vary in luxury to wear without owning or being tied down to a particular style. Once the cycle is up, one sends their timepieces back to Eleven James for cleaning to which they are then shipped to another user. The membership will also include a personal concierge that will help each individual through their selection process that includes manufacturers like IWC, Panerai, Patek Phillipe and more. What’s more is that Eleven James also has a program in which customers can trade in their old timepieces and even have them included in the rotation. Though it may not seem like a big deal to some, this service will be a great way for watch lovers to try out different brands and technologies. Learn more about Eleven James and its offerings here.