NOWNESS: Frédéric Malle - Perfume Publisher

NOWNESS and photographer Geordie Wood captures celebrated perfumer Frédéric Malle evaluating ingredients in his lab at the International Fragrance and Flavors headquarters in New York. Growing up in Paris, where his grandfather Serge Heftler-Louiche had founded Dior Parfums in 1947, Malle seeks out the best perfumers, curates their olfactory creations, and then publishes the perfume. By placing no limit on the price of ingredients or the aesthetics of the perfume, Malle has brought together one of the best collections of olfactory art in the world. This spring also marks the release of his first book, On Perfume Making, that recounts the stories of his collaborations for Editions de Parfums over the last 12 years, including details of the fragrance formulas and their raw materials.