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Ahead of its official debut at colette on May 1, IKEPOD and KAWS have unveiled the planned collaboration that finds the two delving into the world of horology – also known as the scientific measuring of time. The adjoining video sees cameras entering the IKEPOD factory where the viewer is treated to the precise, and at times whimsical aspect that goes into making watches. Serving as a teaser for the unveiling in Paris, the four different chronographs offered are surely going to fly off the shelves.