Rihanna for Emporio Armani 2012 Spring/Summer Campaign

The latest news out of Milan – Emporio Armani Underwear and Armani Jeans announce its advertising campaign featuring Rihanna. Photographed in Dublin by established fashion photographers Mert & Marcus Piggott, the global campaign arrives in conjunction with both labels’ Spring/Summer 2012 collections. Having already worked with Armani on its Fall 2011 campaign, Rihanna this time trades in her blonde pixie-cut in exchange for a brunette appeal. The pictorial also maintains consistency with last season’s visuals via an array of monochromatic, black-and-white images with a rock-inspired aesthetic.