Interview with Wieden + Kennedy

Wieden + Kennedy is an independent creative advertisement agency that is responsible for some of Nike’s biggest Ad campaigns including the Nike SB “Chalk” Campaign, the Nike “The Beginning” Lebron campaign and many more. The online magazine Honeyee has taken an opportunity to interview five people from the firm including John C. Jay (Executive Creative Director), Chris Hutchison, Driscoll Reid, Ted Yukawa, Akio Iida. Unfortunately only John C. Jay’s part is translated. You can read the interview here.

By
116 Hypes 0 Comments

Wieden + Kennedy is an independent creative advertisement agency that is responsible for some of Nike’s biggest Ad campaigns including the Nike SB “Chalk” Campaign, the Nike “The Beginning” Lebron campaign and many more. The online magazine Honeyee has taken an opportunity to interview five people from the firm including John C. Jay (Executive Creative Director), Chris Hutchison, Driscoll Reid, Ted Yukawa, Akio Iida. Unfortunately only John C. Jay’s part is translated. You can read the interview here.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

101 Users Online

What to Read Next

Loveless x McDonald's Limited Edition Tees

Loveless x McDonald's Limited Edition Tees

Loveless, the super trendy boutique in Japan that carries items like Mastermind, has collaborated with McDonald’s for limited edition t-shirts. Three styles have been created using iconic McDonald’s characters, logos and phrases like “I’m Lovin It”, Ronald McDonald and Hamburglar. McDonald’s has never been so cool. Available now at Loveless. Source: Head-porter.org

New Era 2008 February Releases

New Era 2008 February Releases

No need to introduce New Era, who have exploded recently with a barrage of more casual releases suited for off the field wear. Here’s a look at their slated releases for this upcoming month, Adhesive, Battle Cross, Bloated, Gold Nights, Ramsey, Runnin Jetstream, and Trippin. Available at select New Era dealers this month.

Kicks Presented by DC Shoes and Subtext
Footwear

Kicks Presented by DC Shoes and Subtext

Subtext was the location for the recent opening of the KICKS art show thrown in conjunction with DC Shoes. The exhibition involved 19 artists each creating their own interpretation on the DC Gatsby sneaker. The shoes were part of a larger effort to raise funds for the Southern California Wild Fire Relief Fund. The list of influential artists included Ronald Kurniawan, Aaron Martin (Angry Woebots), Ekundayo, Miles Donovan, Julie West, KMNDZ, Sita Lawton, Aaron Thomas, DIRE, Josh Kenyon, Colby, Nichols, Jasper Wong, Marco Zamora, James Jirat Patradoon, Josh Taylor, Sandra Equihua, Cole Gerst (Option-G), & David Foldvari. The shoes are available for sale can be seen over at Subtext. The shoes will continue to be on sale until February 17th


Evisu by Alfred Sargent Brogue
Footwear

Evisu by Alfred Sargent Brogue

Four generations and over a century of quality craftsmanship define English Goodyear Welted footwear brand Alfred Sargent. Recognizing this quality in production and classic styling, Japanese denim makers Evisu designed their own Brogue Oxford. These will be available exclusively at Selfridges and Evisu’s flagship store on Saville Row in London.

Nike Dunk Be True City Collection
Footwear

Nike Dunk Be True City Collection

Nike is set to release a “Be True City Collection” to commemorate the Nike Dunk. Seven cities will see a paltry 86 pairs of their city specific colorway released. Nike seem to have actually chosen some quality rich leathers. Aside from the black upper and gum sole, the colorways are only distinguishable by their tags and laces. No word yet on availability. Source: Antenna Magazine

SiLLY THING 2008 Spring/Summer Collection

SiLLY THING 2008 Spring/Summer Collection

Hong Kong brand SiLLY THING is in the midst of a revamping, with news that the brand will undertake a new direction for their upcoming releases. Among the first hints at a direction change, as simple as it may be is the installation of a new sign for the brand and the font chosen. Stay tuned for big things out of SiLLY THING upcoming. Source: TK

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.