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YONE’S GIRLS: MOOK Shanghai

MOOK Shanghai recently invited Yasumasa “YONE” Yonehara to produce a special edition photo book for the popular night club based on his signature YONE’S GIRLS series. The finished product – featuring an array of young girls and models set...

YONE’S GIRLS: Kyary Pamyu Pamyu

YONE’S GIRLS returns with a fresh photoshoot for the series. Having worked with a number of beauties in the past, Japanese photographer Yasumasa Yonehara focuses on Japanese singer and model Kyary Pamyu Pamyu. Fresh from her latest concert stops in B...

YONE’S GIRLS: Moga x Nemu of Dempagumi.inc

Popular series YONE’S GIRLS is back. Having worked with a number of stunning beauties in the past, Japanese photographer Yasumasa Yonehara focuses on Yumemi Nemu and Mogami Moga of pop group Dempagumi.inc. The colorful spread features signature...

YONE’S GIRLS: Aoi Tsukasa

After last month’s installment of racy images, Japanese photographer Yasumasa Yonehara is back with another handful of amative photos showcasing the beauty of Aoi Tsukasa. Shot entirely with the Casio EXILIM ZR200, YONE’s notorious shooti...

YONE’S GIRLS: Nina

A few weeks ago we introduced a few works from Japanese photographer Yasumasa Yonehara, otherwise known as “YONE.” In his latest portfolio addition working for the “Yasumasa Yonehara meets Casio EXILIM ZR200″ initiative, YONE...

Juxtapoz: Yasumasa “Yone” Yonehara Studio Visit

During the summer of 2009, Juxtapoz visited the Tokyo studio of famed Japanese photographer Yasumasa “Yone” Yonehara for a profile story it ran in its January 2010 issue. While there, Juxtapoz also captured some video footage in Super...

The Twinsmatic: Behind the Scenes with Yonehara Yasumasa

The Twinsmatic produce this following video which follows Japanese erotic photographer Yonehara Yasumasa on which of his signature shoots. Well past his 40s and into his 50s, the photographer sees no letting up as he has made capturing women as m...

GEEK Vision x YONE Capsule Collection

HYPEBEAST resident blogger YONE works with French label GEEK Vision to create a limited edition T-shirt. The T-shirt is based on YONE’s signature erotic photography style purposed into the two different statements. The limited edition tees...

YONE x CLOT: Sex, Fashion and Cheki Films

At the age of 51, photographer Yonehara Yasumasa or YONE has become a powerful personality within Japan’s popular culture. A quick stroll there his HYPEBEAST blog you can quickly gain an accurate understanding of why he consistently attract...

Momi-Ero by Yasumasa Yonehara

Directed by Yasumasa “Yone” Yonehara and presented by SODcreate, this clip is from Yone’s upcoming film entitled Momi-Ero. The short trailer shows some of the girls photographed by the Japanese photographer screaming and laughing as a...

Triple Match: YONE vs. KRINK vs. And A

If you’re in Tokyo tonight, KRINK highlights an upcoming event featuring himself and local Tokyo photographer, YONE. The event will take place at And A starting at 7 pm until 9 pm with a full exhibition kicking off the following day. Stay t...

Rocksmith 2010 Summer “Explicit Content” Collection

Rocksmith’s 2010 summer collection dubbed “Explicit Content” features a capsule shoot involving Japan’s premier erotic photographer YONE. The shoot focuses on the Explicit Tank Top, Explicit Beanie and Boombox Skate Deck....

HAPPYONE! Vol.1

HAPPYONE! Vol.1 is a brand new book by Japanese erotic photographer and HYPEBEAST blogger Yasumasa Yonehara. The book features Yone’s familiar photography style and Japanese models Haya Kaji and Erika Shimada. Focusing on “Tokyo Girls...

YONE at Art Basel Miami 2009

With one the year’s largest art events and exhibitions just around the corner, resident HYPEBEAST blogroll photographer Yasumasa Yonehara will be on hand at Art Basel Miami 2009. Selected works as well as a special pop-up style studio space...

The Selby: Yasumasa Yonehara

Having recently been in Tokyo during Halloween to throw a party with colette and The Cobra Snake, The Selby’s latest jaunt takes him to the spaces of fellow HYPEBEAST blogger Yasumasa Yonehara. Becoming well-known in his native Japan for hi...