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Saturdays Magazine – Behind-the-Scenes | Video

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Despite its rapid rate of success and growth, Saturdays Surf NYC is still perceived differently amongst its consumers. Encompassing the worlds of fashion, coffee, and surfing is, after all, a broad endeavor. Saturdays unveiled the inaugural issue of...

SOTO 2013 Spring/Summer Lookbook

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Berlin menswear mainstay SOTO has unveiled a new lookbook, complete with pairings from their favorite brands for Spring/Summer 2013. The retail location has been known to carry pieces from various high-end men’s contemporary labels, this time o...

Saturdays Surf NYC Framed Wet Proof Prints

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For fans of Saturdays Surf NYC’s clean aesthetic and East Coast-surfer vibe, the brand’s new collection of Framed Wet Proof Prints is sure to please. Featuring select uncut wet proofs from the printing of Saturdays Magazine Issue #002, ea...

Saturdays Surf NYC Kobe Opening

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Coastal lifestyle brand Saturdays Surf NYC recently opened their new flagship store in the affluent area of Kyomachi in Kobe, Japan. The newly constructed retail space was open to a packed reception party on April 4th, the night before their grand op...

Saturdays Surf NYC Kobe, Japan Store Opening

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After unveiling the contemporary interior design of their newest location, Saturdays Surf NYC is ready to open the doors of their Kobe location. To celebrate the opening of their second Japanese shop, the brand will host a party to properly debut the...

Saturdays Surf NYC x Curtis Kulig “LOVE ME” Art Prints

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Born in North Dakota before relocating to Los Angeles at the age of 19 and, subsequently, setting off for New York some years later, multidisciplinary artist Curtis Kulig has made his mark across the landscape of the urban jungle with his “LOVE...

Saturdays Magazine Issue #2

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Following the success of the first release, Saturdays Surf NYC now presents the second issue of Saturdays Magazine. As a brand located in a central hub of culture, Saturdays balances a multitude of various interests and, as such, has taken on “...

Saturdays NYC 2013 Fall/Winter Lookbook

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Saturdays NYC drops a lookbook unveiling its 2013 fall/winter lineup. While the surf influences the brand began with are neatly tucked into the collection in the form of board shorts and tees, the clean and sharp-looking knitwear, jackets, footwear a...

Saturdays Surf NYC Kobe Store Opening

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With locations already in New York and Tokyo, Saturdays Surf NYC now announces the opening of another store in Japan: Kobe. Japan’s fifth-largest city is a port city with a rich sea heritage, now adding a hint of quintessential American surf cu...

Saturdays Surf NYC 2013 Spring/Summer Lookbook

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Having already granted an all-inclusive preview to its 2013 spring/summer range seen here, Saturdays Surf NYC brings forth live action imagery of their garbs with a lookbook. Inspired by authenticity and traditional style, the creative tripartite tha...

Saturdays Surf NYC 2013 Spring/Summer Collection Preview

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Months ahead of its official scheduled release, Saturdays Surf NYC hosted a small, yet all-encompassing preview of its upcoming 2013 spring/summer lineup. The label maintains its simple and understated aesthetic while progressively venturing into the...

Saturdays Surf NYC 2012 Fall/Winter Lookbook

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With its recent venture into print publications, Saturdays Surf NYC displayed a welcome flexibility and diversity in its creative output. And yet, a stride that the label has always seemed to hit well is within its apparel segment. As the brand readi...

Saturdays Surf NYC Launches ‘Saturdays Magazine’

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Over the course of the last few years, New York-based Saturdays Surf NYC has been garnering steady attention. Its surf-inspired brand of menswear has become immensely popular since its release in 2009, ultimately earning it a spot on GQ’s ̵...

Saturdays Surf NYC 2012 Fall/Winter Collection Preview

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Offering a glimpse into its forthcoming Fall/Winter 2012 collection, Saturdays Surf NYC recently hosted a special collection preview this past week in New York. Continuing in the same vein as its past collections, the season maintains a similar under...

Saturdays Surf NYC x Baxter of California “Santalum + Cedrus” Soy Wax Candle

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The latest from Baxter of California sees the lifestyle brand joining New York’s Saturdays Surf NYC to curate a scented soy wax candle that is being touted as the “Santalum + Cedrus.” The collaborative scent takes on an aroma that f...