Lancier by DITA Eyewear

by Eugene Kan, September 16, 2009

lancier dita eyewear 1 Lancier by DITA Eyewear

Lancier by DITA is the brand’s latest project in the realm of eyewear. The capsule will focus on eyewear catering specifically to “high-end, performance driven eyewear” which will debut at SILMO Paris between September 17th and September 20th, 2009.

lancier dita eyewear 2 Lancier by DITA Eyewear

lancier dita eyewear 3 Lancier by DITA Eyewear

lancier dita eyewear 4 Lancier by DITA Eyewear

lancier dita eyewear 5 Lancier by DITA Eyewear

lancier dita eyewear 6 Lancier by DITA Eyewear

11 Responses

  1. Posted by: MasterKUSH on September 23, 2009 at 6:22 pm

    Holy Shit These look sick!! The box set looks dope and I know the quality will be on par with what they’ve been doing. I’m a fan of Dita cause they don’t need to have a big ass logo to show the brand cause you know Dita’s when you see it. Hey SILLIERTHANYOU don’t hate just save your money and enjoy the finer things in life.

  2. Posted by: BRIL on September 22, 2009 at 4:26 am

    Saw it at the Silmo in Paris.

    1 box for the Benelux. Available in November in our shop!!!

  3. Posted by: Elohino on September 18, 2009 at 1:17 am

    even though I couldn’t really actually see da frames…with the little detail that I saw convinced me that the glasses are legit.

  4. Posted by: WitnessToChange on September 16, 2009 at 10:59 pm

    Looks interesting but without a proper photo it’s hard to tell with shades.

  5. Posted by: msplawn on September 16, 2009 at 9:34 pm

    That was a waste of 5 seconds of my life. Show the product.

  6. Posted by: neonblack on September 16, 2009 at 8:30 pm

    from the first photo, i thought it was ultra limited retro weighing scale.

  7. Posted by: Tom on September 16, 2009 at 8:21 pm

    I’m guessing these are probably going to look pretty mean, but we’ll see about the quality and the price point… Definitely in agreement that they will never be as sick as the Porsche 917

  8. Posted by: stew eynak on September 16, 2009 at 6:26 pm

    The first photo made it look like a saftey razor. Welcome to 1980, where ad designs are more fun than functional.

  9. Posted by: ILLER THAN YOU on September 16, 2009 at 5:18 pm

    Its all hype, and i am with fano on this one, no way can dita be associated with the Gulf Porsche, these are shit sunglasses made in china but stamped Japan or italy. This porsche is timeless.

  10. Posted by: fano on September 16, 2009 at 12:59 pm

    Get the fuck out of here with the Gulf Porsche, these sunglasses don’t deserve to be mentioned in the same breath.

  11. Posted by: sMalik on September 16, 2009 at 9:33 am

    I’m even more interested in these after the photos that don’t show what they actually look like!