Paul Rodriguez Introduces Primitive Skateboarding
Sports

Paul Rodriguez Introduces Primitive Skateboarding

The rather abrupt team changes in skateboarding in 2013 — which resulted in high-profile

Primitive 2014 Spring Lookbook
Fashion

Primitive 2014 Spring Lookbook

One of the more elite skate shops to emerge from the SoCal scene is Primitive, which now presents a

Primitive x adidas Skateboarding 2014 Stan Smith Vulc
Footwear Fashion

Primitive x adidas Skateboarding 2014 Stan Smith Vulc

Having launched a slew of well-received footwear collaborations, streetwear label

Primitive 2013 Holiday Collection
Fashion

Primitive 2013 Holiday Collection

Using the appeal of women in men’s clothing to showcase its latest apparel lineup, Primitive

Primitive 2013 Fall/Winter Collection
Fashion

Primitive 2013 Fall/Winter Collection

Offering a blend of streetwear concepts with a varsity aesthetic, growing urban-apparel house

Primitive 2013 Summer Collection
Fashion

Primitive 2013 Summer Collection

The brainchild of Andy Netkin and professional skateboarder Paul Rodriguez, Primitive started out


Primitive 2013 Summer Lookbook
Fashion

Primitive 2013 Summer Lookbook

Earlier we showed you the Devin Brugman x Primitive 2013 Summer Video, and now we’ve got a look at

Devin Brugman x Primitive 2013 Summer Video
Fashion

Devin Brugman x Primitive 2013 Summer Video

As a part of its 2013 summer collection, Los Angeles-based Primitive linked up with LA

Van Styles x Primitive 2013 Spring/Summer MIA/LA Skate Decks
Sports

Van Styles x Primitive 2013 Spring/Summer MIA/LA Skate Decks

The culmination of more than 20 years of friendship between the photographer and the guys behind

Van Styles x Primitive 2013 Spring/Summer MIA/LA Video
Fashion

Van Styles x Primitive 2013 Spring/Summer MIA/LA Video

Following a brief teaser video featuring the lovely Ashley Sky, Van Styles and Primitive present

Van Styles for Primitive 2013 Spring/Summer Teaser featuring Ashley Sky
Fashion

Van Styles for Primitive 2013 Spring/Summer Teaser featuring Ashley Sky

The L.A. power duo of Van Styles and Primitive have teamed up to offer a teaser – in the truest

Primitive Presents "Pain Is Beauty" | Video
Sports

Primitive Presents "Pain Is Beauty" | Video

Primitive first opened its doors in 2008, with professional skateboarder Paul Rodriguez aiming to

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