Paul Rodriguez to Live out His Sports Fantasies in New Series 'Can I Hang?'
Entertainment

Paul Rodriguez to Live out His Sports Fantasies in New Series 'Can I Hang?'

P-Rod trains with the likes of an Olympic gold medalist, a UFC champion, and an NFL draft prospect.
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Nike SB Releases a Snowy White Colorway of the P-Rod 9 Elite
Footwear

Nike SB Releases a Snowy White Colorway of the P-Rod 9 Elite

Topped off with an icy blue outsole.
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3.6K   0 Comments
Paul Rodriguez Jr. Set to Star in NBC Comedy Series
Entertainment

Paul Rodriguez Jr. Set to Star in NBC Comedy Series

Alongside his dad and Cheech Marin.
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4.0K   0 Comments
Paul Rodriguez Explains How He Got Sponsored With a Little Help From Then-Skater Van Styles
Sports

Paul Rodriguez Explains How He Got Sponsored With a Little Help From Then-Skater Van Styles

Way before Nike SB.
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Nike SB Unveils a Fully Reflective P-Rod 9 Elite
Footwear

Nike SB Unveils a Fully Reflective P-Rod 9 Elite

Paul Rodriguez’s signature kicks get the “Flash” treatment.
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4.0K   0 Comments
Paul, Andy and Jubal of Primitive Talk About the Changing Retail Landscape
Fashion 

Paul, Andy and Jubal of Primitive Talk About the Changing Retail Landscape

The brand recently closed its iconic Los Angeles shop to focus on wholesale and e-commerce.
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8.9K   0 Comments
Primitive and Nixon Link up for Watch Collaboration
Watches

Primitive and Nixon Link up for Watch Collaboration

Presented by Paul Rodriguez.
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'We Are Blood' Exclusive Clip Featuring Paul Rodriguez
Sports

'We Are Blood' Exclusive Clip Featuring Paul Rodriguez

Follow the skaters around the globe in this 4K epic about skateboarding.
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15.4K   0 Comments
Nike SB Paul Rodriguez 9 Elite
Footwear

Nike SB Paul Rodriguez 9 Elite

P-Rod’s latest signature makes its debut in Elite form.
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21.3K   0 Comments
Primitive Skateboarding x Nike SB Dunk Low Pro "Primitive"
Footwear

Primitive Skateboarding x Nike SB Dunk Low Pro "Primitive"

Paul Rodriguez and longtime sponsor Nike SB team up to celebrate the rider’s Primitive shop.
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