Real Memories: A 360° Cinematic Virtual Reality Experience from MINI
Entertainment

Real Memories: A 360° Cinematic Virtual Reality Experience from MINI

A cinematic adventure perfect for your smartphone device.

Backwater: A 360° Cinematic Virtual Reality Experience from MINI
Entertainment

Backwater: A 360° Cinematic Virtual Reality Experience from MINI

A cinematic adventure perfect for your smartphone device.

MINI Has a New Logo
Design

MINI Has a New Logo

Mini keeps it minimal – yet classic – in its rebranding.

Mini's 2016 Clubman Is Set to Become Its Largest Vehicle to Date
Automotive

Mini's 2016 Clubman Is Set to Become Its Largest Vehicle to Date

Boasting more space and a series of redesigned components, Mini’s latest Clubman is scheduled to have a category of its own.

MINI Clubman Presents "This Way is My Way" Directed by André Saraiva
Automotive

MINI Clubman Presents "This Way is My Way" Directed by André Saraiva

MINI Clubman launches a series of four short films that aim to tell the stories of four remarkable individuals.


Designworks Talks About the Making of MINI's Augmented Reality Glasses

Designworks Talks About the Making of MINI's Augmented Reality Glasses

Following the recent unveiling of MINI’s concept augmented reality glasses in San Francisco (seen

MINI Augmented Vision Eyewear Launch in San Francisco Event Recap
Tech & Gadgets

MINI Augmented Vision Eyewear Launch in San Francisco Event Recap

Following MINI’s grand unveil of its new Augmented Vision eyewear at the Shanghai Auto Show, the

MINI Unveils New Augmented Reality Eyewear to Enhance Driver Safety
Automotive

MINI Unveils New Augmented Reality Eyewear to Enhance Driver Safety

During the recent Auto Shanghai 2015 show, MINI unveiled its concept to further develop augmented

MINI Unveils the Citysurfer, a Collapsible Electric Scooter
Automotive

MINI Unveils the Citysurfer, a Collapsible Electric Scooter

MINI has unveiled its “Citysurfer” concept, an electric scooter that conveniently folds up in half

MINI and Republic of Fritz Hansen Redesign the 1958 Drop Chair
Design

MINI and Republic of Fritz Hansen Redesign the 1958 Drop Chair

Marking the duo’s second collaboration following a five year break, automotive designer MINI and

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