Nike Taiwan: The IAM1 Journey
Footwear

Nike Taiwan: The IAM1 Journey

Nike recently held their IAM1 Journey Exhibition within the walls of their new retail space in Taipei. We had the chance to catch up with some of the featured artists.

Le Le x Patta x Converse 5th Anniversary Project
Footwear

Le Le x Patta x Converse 5th Anniversary Project

Patta & Converse without a doubt some of the strongest presences in our industry today. We catch up with both for a closer look into their latest collaboration.

jeffstaple and Hiroshi Fujiwara: NYC meets Tokyo
Fashion

jeffstaple and Hiroshi Fujiwara: NYC meets Tokyo

Occupying opposite parts of the globe, the names jeffstaple and Hiroshi Fujiwara instantly evoke thoughts of respect, innovation and creativity. We catch up with both for a chat in Tokyo.

AFRA: Beatboxing in Tokyo

AFRA: Beatboxing in Tokyo

Finding inspiration within the Hip-Hop dominated 90’s New York City music scene, Kazunori Kumagai learned from the best, mimicking the styles of beatbox icons through his love for Hip-Hop. We catch up with the Japanese human beatbox himself.

HYPEBEAST x Upper Playground x Usugrow Shinganist Twitter Contest
Uncategorized

HYPEBEAST x Upper Playground x Usugrow Shinganist Twitter Contest

Upper Playground is excited to announce a partnership with Japanese artist, Usugrow, in the

Onitsuka Tiger: Entering the Den of the Tiger

Onitsuka Tiger: Entering the Den of the Tiger

Bringing together a well-designed capsule marked by subtle detailing, Onitsuka Tiger has all the makings to establish an increasing foothold in the realm of sportswear. Designer Shuhei Numata offered us an overview of the brand’s direction, message and goal.


Uniforms for the Dedicated: A Play of Nonsense

Uniforms for the Dedicated: A Play of Nonsense

An overview of Scandinavian label Uniforms for the Dedicated reveals the strong-minded ideals from one of the boldest labels in recent times. We chat with Fredrik Wikholm about his role within the collective.

Bruxe x K-Way Windbreaker - HYPEBEAST Twitter Contest
Uncategorized

Bruxe x K-Way Windbreaker - HYPEBEAST Twitter Contest

Hooking up with windbreaker brand K-Way, Canadian brand Bruxe is perhaps more well-knwon for

adidas "The Complete Ride" x Bianchi HYPEBEAST | Solebox Auction
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adidas "The Complete Ride" x Bianchi HYPEBEAST | Solebox Auction

In one of the final phases of our adidas The Complete Ride Zeitfrei collaboration, the bikes

Mike Martin & Ichigo: MASH SF x SAG

Mike Martin & Ichigo: MASH SF x SAG

The last two years have seen a serious push by the cycling community into street culture. MASH SF and SAG represent two of the industries most respected companies, growing steadily with the movement.

Dee & Ricky: The Twins

Dee & Ricky: The Twins

A day spent running around the blighted shores of Staten Island was enough to convince us that Dee & Ricky truly write their own rules. Check out this Q&A with The Twins.

Edison Chen & Kevin Poon: JUICE Kuala Lumpur

Edison Chen & Kevin Poon: JUICE Kuala Lumpur

With the return of EDC to the Asian spotlight, the stars were in perfect alignment as Edison, Edwin Choong & Kevin Poon, cut the ribbon to their latest retail venture.

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