snow peak is a japanese outdoor gear brand that produces a full range of camping products, alongside men’s and women’s outdoor apparel, founded by Yukio Yamai. The brand ‘s hardware products are most distinctive for their minimalist design language and cutting edge technology, straddling the divide between performance and lifestyle.
Changed to 1st section on the Tokyo stock exchange market
Went public at Mothers on the Tokyo stock exchange market
New concept "Home and Tent" Snow Peak apparel is launched by Lisa Yamai
Snow Peak Taiwan branch is established
new headquarters opens with office, factory, Snow Peak store, and camping field
Established Snow Peak Korea, Inc. and celebrated 50th year anniversary
Snow Peak started to export to Europe and Asian countries
Snow Peak Way (camping event) started. Micro stove was introduced at the Outdoor retailer show as the world's lightest stove
Tohru Yamai became president of the company; the first international subsidiary, Snow Peak USA, Inc., is established in Portland, Oregon, USA
"Snow Peak" is registered as a trademark and expanded to camping gear manufacturing
Snow Peak is founded by Yukio Yamai; it started with creating mountain climbing gear
Receive the latest updates, breaking stories and headlining articles curated by our editorial team just for you.
Help us serve you better
We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest
fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our
sites will show while you continue to browse.