The Pre-Owned Watch Market Is Back to Normal and Rolex Remains the Undisputed Leader
Patek Philippe Top 100
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Founded in 1839 in Canton of Geneva, Patek Philippe is regarded as one of the oldest and most prestigious Swiss watch companies in the world. Worn by celebrities and royalty alike, Patek Philippe’s watches are some of the highest fetching watches at auctions houses, and wait time for popular models like the Nautilus can take years. The brand’s famous slogan from 1996 beautifully sums up why Patek Philippe watches are held in such high regard — "You never actually own a Patek Philippe. You merely look after it for the next generation." Patek Philippe is also one of the first companies to establish collaborations between watch brands and luxury brands. Tiffany & Co. began carrying Patek Philippe watches as early as 1851, and you can still find Tiffany & Co.-stamped Patek Philippe watch dials in circulation.
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Open globally through August 5, 2026, the digital sale caters to both entry-level enthusiasts and seasoned horology collectors.
With every lot sold, this sale also marks the highest total ever achieved in US watch auction history.
With the pink gold Patek Philippe Ref. 2499 becoming the most valuable timepiece ever sold at auction in Asia.
Celebrating its 40th anniversary in Asia, the legendary auction house is bringing an unprecedented 23-piece horological masterclass to the block, headlined by an ultra-rare Patek Philippe.
While the guests brought blinding diamonds to the stage, the man of the hour opted for sophisticated, ultra-rare artisanal watchmaking.
Making it the highest-grossing watch auction in history.
From JAY-Z’s multi-million dollar Patek Philippe to Bad Bunny’s vintage Cartier Cloche and LISA’s diamond-pavé BVLGARI Serpenti, the red carpet brought serious horological heat to fashion’s biggest night.
Featuring standout timepieces from Rolex, Patek Philippe, Cartier, Vacheron Constantin and more.
Revealed alongside the bold Cubitus and masterful Grand Complications.
The world’s oldest independent watch retailer closes in 2026 as its Bahnhofstrasse space becomes a dedicated Patek Philippe salon.
The power couple’s latest date night picture just casually called all of us peasants, featuring $16.5 million USD worth of luxury assets in a single frame.
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