mastermind JAPAN

Mastermind Japan

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Profile
Founded 1997
Industries Streetwear
Headquarter Tokyo, Japan
mastermind JAPAN is a fashion label founded by Masaaki Homma in 1997. mastermind JAPAN has been a higher-end brand, mixing quality with its signature skulls and bones logo. Each piece is made in Japan, and proudly displays it in the tags, along with a list of names of people that helped create the piece of clothing. mastermind JAPAN produces collaborations and pieces with the likes of Dover Street Market, Stussy, adidas Originals and Bamford Watch Department. Lacking a formal education in fashion, Homma, who previously worked at Yohji Yamamoto, spontaneously decided to launch the label in 1997 at Tokyo Fashion Week. Quickly faced with huge debts as his pieces did not sell. As a last ditch attempt, Homma attended the SEHM joint exhibition in Paris, where a warm reception persuaded him to continue. In his third year in attendance, Homma received a significant order that gave a large cash injection to the brand as well as solidifying its high quality stance. In 2013, Homma decided to stop the brand’s seasonal deliveries, however, continues its collaboration with different big brands.

2016

mastermind JAPAN returns for a Spring 2016 collection

2013

Massaki Honma shuts down mastermind JAPAN

2006

Collaborates with French leather goods maker Goyard on a collection

2001

mastermind JAPAN begins to expand to foreign markets; the first expansion appears in Paris

1999

mastermind JAPAN presents its first menswear show in Tokyo’s Harajuku district

1997

Founded by clothing designer Masaaki Honma
mastermind JAPAN Gives the Vans Sk8-Hi a Skull-and-Crossbones Makeover
Footwear

mastermind JAPAN Gives the Vans Sk8-Hi a Skull-and-Crossbones Makeover

Classic MMJ black-and-white.

mastermind JAPAN and Dassai Launch Special Edition Sake
Food

mastermind JAPAN and Dassai Launch Special Edition Sake

In celebration of ISETAN The Japan Store’s 2nd anniversary.

fragment design Celebrates HYPEFEST With mastermind JAPAN & F.C.R.B Collab Gear
Fashion

fragment design Celebrates HYPEFEST With mastermind JAPAN & F.C.R.B Collab Gear

Sportswear for adults and children alike.

mastermind JAPAN & Vans Tease Images of a Heavily-Branded Tracksuit
Fashion

mastermind JAPAN & Vans Tease Images of a Heavily-Branded Tracksuit

Following up on the collaborative Old Skool seen last month.

mastermind JAPAN & SUICOKE Align Once Again on a New KAW Sandals Model
Footwear

mastermind JAPAN & SUICOKE Align Once Again on a New KAW Sandals Model

Olive and gold.

mastermind JAPAN & thermo mug Unite for Tumbler & Bottle Collaboration
Design

mastermind JAPAN & thermo mug Unite for Tumbler & Bottle Collaboration

Available with gold and silver accents.

mastermind WORLD Teases Collaborative Danner Hiking Boots
Footwear

mastermind WORLD Teases Collaborative Danner Hiking Boots

Heavy-duty winter footwear.

A Closer Look at the mastermind JAPAN x Timberland Collaboration
Fashion

A Closer Look at the mastermind JAPAN x Timberland Collaboration

See the collection before it drops later this week.

Backstage at Kith Park's Landmark FW18 Runway Show
Fashion  

Backstage at Kith Park's Landmark FW18 Runway Show

A closer look at the collaborative gear and meticulous styling.

Investigating the Past, Present & Future of mastermind JAPAN/WORLD With Masaaki Homma
Fashion  

Investigating the Past, Present & Future of mastermind JAPAN/WORLD With Masaaki Homma

“I think I drew more than 1,000 skulls to create the design we use now.”
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