Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Is the Air Jordan 11 "Space Jam" Returning Next Year?
Footwear

Is the Air Jordan 11 "Space Jam" Returning Next Year?

A new rumor report indicates that the colorway will return next holiday season.

First Look at Next Year's Air Jordan 1 Low OG "Banned"
Footwear

First Look at Next Year's Air Jordan 1 Low OG "Banned"

Featuring the “X” heel detail seen on 2011’s iconic high-top version.


Jordan Brand Revisits the Air Jordan 11 "Gamma" in This Week's Best Footwear Drops
Footwear 

Jordan Brand Revisits the Air Jordan 11 "Gamma" in This Week's Best Footwear Drops

The beloved colorway is joined by ‘SpongeBob SquarePants’ collabs, Jalen Brunson’s Nike Kobe 6 Protro, Willy Chavarria x adidas SS26, and more.

First Look at the Levi’s x Air Jordan 3 “Sail”
Footwear

First Look at the Levi’s x Air Jordan 3 “Sail”

One of several colorways on the way in early 2026.

A Ma Maniére Announces Air Jordan 4 "Dark Mocha" Launch
Footwear

A Ma Maniére Announces Air Jordan 4 "Dark Mocha" Launch

Part two of the duo’s “Built For This” story.

DJ Khaled Previews the Upcoming J Balvin x Air Jordan 4 Collaboration
Footwear

DJ Khaled Previews the Upcoming J Balvin x Air Jordan 4 Collaboration

Initially teased when J Balvin wore it during his homecoming concert in Medellín.

The Air Jordan 1 Low Gets a Pastel Makeover for “Easter”
Footwear

The Air Jordan 1 Low Gets a Pastel Makeover for “Easter”

Evoking a gentle mood for spring.

The Air Jordan 4 "Bred" to Return Next Year
Footwear

The Air Jordan 4 "Bred" to Return Next Year

Just two years after the leather “Bred Reimagined” pair dropped, the OG nubuck look is said to be coming back.

8 Drops You Don't Want to Miss This Week
Fashion 

8 Drops You Don't Want to Miss This Week

Featuring Moynat, Palace, Paris Saint-Germain and more.

SoleFly's Air Jordan 3 Celebrates Miami in This Week's Best Footwear Drops
Footwear 

SoleFly's Air Jordan 3 Celebrates Miami in This Week's Best Footwear Drops

Look out for the long-awaited sneaker to drop alongside more SHUSHU/TONG x ASICS, a special size? x Nike pair, and more.

The Air Jordan Mule Gets a Vampy “Dark Team Red” Patent Finish
Footwear

The Air Jordan Mule Gets a Vampy “Dark Team Red” Patent Finish

Set to release sometime in 2026.

Hypebeast Gift Guide 2025: Brave the Holiday Rush With Famous Footwear's Must-Have Styles
Footwear 

Hypebeast Gift Guide 2025: Brave the Holiday Rush With Famous Footwear's Must-Have Styles

Presented by Famous Footwear
Classic styles from Frye and Co., Birkenstock, Timberland and more arrive just in time for the season of gifting.

 

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