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Founded May 13, 2006
Headquarters Boston, MA, United States

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Description

Bodega is a Boston-based streetwear boutique that was founded by Dan Natola, Oliver Mak and Jay Gordon. Widely recognized as one of the top sneaker boutiques in the world and as having put Boston on the streetwear map, Bodega saw a meteoric rise from its inception despite the absence of any marketing or advertising. Bodega had secured a deal to carry limited edition releases from Nike, and attained Nike’s Tier Zero status after a mere two years. First collaborating with Converse on a sneaker release, Bodega was involved in seven projects between 2007 and 2008, including redesigns of the Reebok Pump Omni Lite, the Puma Sky Hi, and the adidas ZX running shoe. Bodega released its own apparel line in 2012, which has since seen collaborations with C.E and Fred Perry.
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Latest Collections

C.E for Bodega 2014 Spring/Summer T-Shirt
Fashion

C.E for Bodega 2014 Spring/Summer T-Shirt

Japan’s Cav Empt and Boston’s Bodega have come together this season to drop a limited edition tee.

Bodega x And A Pop-Up Shop
Fashion

Bodega x And A Pop-Up Shop

Teaming up with And A, Boston-based lifestyle label Bodega has traveled halfway around the world to


Bodega x Granted "Malcolm X" Wool Sweater
Fashion

Bodega x Granted "Malcolm X" Wool Sweater

A pairing of two reputable labels, street-ready label Bodega has teamed up with Canadian sweater

Bodega x Mark McNairy "Camo Toe" Boot
Footwear Fashion

Bodega x Mark McNairy "Camo Toe" Boot

Coming soon from Bodega is the Bostonian’s latest collaboration with Mark McNairy: the aptly dubbed

Jay Gordon Discusses the Hidden Bodega and the Reebok Classic Leather “U.S.B.D.G.A.”
Footwear

Jay Gordon Discusses the Hidden Bodega and the Reebok Classic Leather “U.S.B.D.G.A.”

“To do something different and to challenge retail.” From Bodega co-founder Jay Gordon, this was

Bodega Black Ops Backpack by Joel Storella
Fashion

Bodega Black Ops Backpack by Joel Storella

Boston retailer Bodega has linked up with Joel Storella to produce the Black Ops Backpack. Each

Bodega x Reebok Classic Leather 30th Anniversary “U.S.B.D.G.A.” Further Look
Footwear Fashion

Bodega x Reebok Classic Leather 30th Anniversary “U.S.B.D.G.A.” Further Look

In celebration of the Reebok Classic Leather’s 30th anniversary, we take a closer look at Bodega’s

Bodega x Reebok Classic Leather Lux "U.S.B.D.G.A."
Footwear Fashion

Bodega x Reebok Classic Leather Lux "U.S.B.D.G.A."

Adding to an esteemed list of collaborators, Boston boutique Bodega comes correct with their

An Exclusive Look at the Bodega x Saucony Elite Shadow 6000 Pack
Footwear Fashion

An Exclusive Look at the Bodega x Saucony Elite Shadow 6000 Pack

Boston retailer Bodega has teamed up with Saucony once again for a special collaborative pack. This

Bodega x New Balance 577 “HYPRCAT”
Footwear Fashion

Bodega x New Balance 577 “HYPRCAT”

Acclaimed Boston retailer Bodega presents a detailed look at its forthcoming New Balance 577

Bodega x New Balance 577 "HYPRCAT" Preview
Footwear Fashion

Bodega x New Balance 577 "HYPRCAT" Preview

Having previously worked with everyone from Vans and Saucony to Mark McNairy, Ironlak Paints,

Bodega x Vans Vault 'Coming to America' Pack
Fashion

Bodega x Vans Vault 'Coming to America' Pack

Ever seeking to expand its range of unique offerings, Bodega has teamed up with Vans Vault to

 

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